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Taylorism and McDonaldization

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Scientific management or "Taylorism" is an approach to job design, developed by Frederick Taylor (1856-1915) during the Second World War. With the industrial revolution came a fast growing pool of people, seeking jobs, that required a new approach of management. Scientific management was the first management theory, applied internationally. It believes in the rational use of resources for utmost output, hence motivating workers to earn more money. Taylor believed that the incompetence of managers was the major obstacle on the way of productivity increase of human labour. Consequently, this idea led to the need of change of management principles. On the base of research, involving analysing controlled experiments under various working …show more content…

Amazingly, productivity rapidly raised in the first 24 hours. The study concluded that for maximum productivity, the best worker had to be chosen to perform that task and had to be provided with training for efficient work. Every worker and his output had to be closely monitored and he had to be rewarded for greater productivity. Taylor also wanted to reduce conflicts between managers and workers by convincing them that they would benefit mutually from a rise in productivity, as this would favour society and the organisation as a whole.

Scientific management evolved into Fordism, which was established by the American entrepreneur Henry Ford. It basically involved mass production and an assembly line. Workers were attracted and motivated by higher wages, paid daily, which resulted in reduced staff turnover and productivity increase. Scientific management had many disadvantages, especially for the worker. Workers felt socially isolated, the work was exhausting, monotonous and stressful. As a result, in the 1930s, a movement, opposing Scientific management was created- the Human Relations movement. It emphasized on the cooperation of workers by treating them humanely and shifted the emphasis from utilitarian to normative control. Yet, it developed from Scientific management's principles. Post Tayloristic ideas influenced modern HRM, which unlike Taylorism, emphasizes on the commitment and individuality of

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