1) Introduction This report has to meet the requirement of analyzing the international management principles of the event; events with the example of the chosen organization the Le Meriden with the support of the appropriate theories and technique. Events are one of the important elements of any culture, its plays essential role in human society. According to Gets (2012:37), “events are an occurrence at a given time a given place and time; a particular set of circumstances; a noteworthy occurrence’s.” ). Most of the events for plan for achieving specific out come. By the size, characteristic and nature events are mainly divided into seven which as following 1. (1) Organization overview Le Meriden is an international hotel group under the …show more content…
Internal factors can be explained SWOT analysis and external forces illustrate in Pastel Analysis. 2. (1) SWOT Analysis SWOT analysis use to determine the company’s internal strength and weakness and external Threat and opportunities .it will help to assess the internal factors and advantages that the company has and the external factors will affect future growth, and all so help to companies present situation and help to create development plan and future strategies. SWOT analysis has three parts Strengths, Weakness, Opportunities And Treats.Le meridian SWOT analysis is illustrated (table 1,1) Strengths Well-known Brand reputation and market share Under Starwood. Location it is close to the commercial complex, airport, lake view and biggest hospital etc.; facilities and spaces such as14 banquet halls and unique atmosphere which attract business and travelers to arrange events in a luxurious atmosphere. Large parking place Most modern Technologies and other amenities. good recognition in terms of Service and Food Weaknesses •
The SWOT analysis is commonly known as a tool for business analysis. Its main use is for looking at strengths and weaknesses to do with the organisation, current or future opportunities and possible internal and external threats. These can then be dealt with to make them into a positive.
SWOT analysis provides a structure for analyzing either your own strengths and weaknesses, and the opportunities and threats you face, or in a work context for analyzing the strengths, weaknesses, opportunities and threats a business or event faces. Ideally it is one step in a process which helps you to
SWOT Analysis SWOT analysis is an acronym used for Strengths, Weaknesses, Opportunities and Threats. It is a tool used for the purpose of business analysis that can be used by an organization for each product and services for identifying the best way for future growth. It involves identifying the strengths and weaknesses of the organization along with the opportunities and threats that are present in the market in which the business operates. In short, it comprises of analysis of strengths, weaknesses, opportunities and threats (FME, 2013). The strength refers to existing factors which have led to an outstanding organizational performance.
In SWOT analysis Strength and Weaknesses are depends on Internal factors and Opportunities and Threats Depends on External Factors of and Organization. SWOT analysis is useful in decision making about the organization going for any new or existing project.
SWOT Analysis is a simple but useful framework for analyzing your organization's strengths and weaknesses, and the opportunities and threats that the company face. It helps you focus on your strengths, minimize threats, and take the greatest possible advantage of opportunities available to you will giving you the opportunity to ward off possible threats from external sources.
The ideal way for any company to analyze their strengths and weaknesses is to review the SWOT analysis. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. By understanding the SWOT model, a company can see factors that can affect their future. Both strengths and weaknesses are internal to the company. Opportunities and threats are external factors and the company cannot control these.
Swot analysis refers to the strength, weaknesses, opportunities and the threats that a business faces. Every company has its strengths, weaknesses, opportunities and threats that it faces.
SWOT analysis covers the strengths, weaknesses, opportunities & threats which a company is facing in its internal & external environment. Strengths & weaknesses fall under the internal environment of the company and opportunities & threats fall under the
SWOT analysis helps you decide your position against your competitors, identifies best future opportunities, and highlight current and future threats. SWOT analysis is an acronym for Strength, Weakness, Opportunity and Threat. Strengths and weaknesses are internal factors that you have within your business on which you have full control whereas opportunities and threats are external factors on which you have no control.
SWOT Analysis SWOT Analysis is a very effective way of identifying your Strengths and Weaknesses, and of examining the Opportunities and Threats you face. Carrying out an analysis using the SWOT framework helps to focus activities into areas where the business are strong and where the greatest opportunities lie. Strengths: * What advantages do you have?
SWOT stands for strengths, weaknesses, opportunities, and threats (Ferrell and Hartline, 2014, p. 39). A SWOT analysis evaluates both the internal factors (strengths and weaknesses) and external factors (opportunities and threats) that create advantages and disadvantages to a company when serving its customers (p. 39). A SWOT analysis is extremely beneficial in helping a company determine areas of improvement (p. 39). Internal factors examine the actual company being analyzed while external factors examine the external market (customers and competition) (p. 85).
Event- to deliver a World- class event to the world. To deliver the event of time and to successfully manage the cost of the event.
SWOT analysis basically entails identifying and outlining the organization’s strong attributes that are helpful to achieving the objectives(strengths); weak attributes of the organization that are harmful to achieving its objectives (weaknesses); external opportune conditions that are helpful to achieving the organization’s objectives (Opportunities); external conditions that are harmful to achieving the organizations objectives(threats). Basically the organization identifies and strategizes on how to use each strength, stop each weakness, exploit each opportunity and defend itself against each threat in order to maximally achieve their objectives.
According to What is SWOT Anlysis (2011), SWOT analysis is an analysis used to identify the internal factors (strengths and weaknesses) of the company as well as external factors (opportunities and threats) of the company.
SWOT analysis is a useful tool for understanding and decision-making for all sorts of situations in business and organization. SWOT analysis can be classified into internal and external factors affecting a company. The Strengths and Weaknesses of the SWOT analysis represent the internal factors that influence the viability of the company. While the Opportunities and Threats, on the other hand, are the external factors that may affect the company's performances. A SWOT analysis provides more understanding of the organization in relation to its internal and external environment so that manager can formulate better strategy in pursuit of its mission.