Supply Chain Management

increased, causing the price of cigarette rolling machines to rise and the quantity of machines purchased to rise

D. defining some broad product-markets where you may be able to operate profitably 17) The product life cycle

4. She must be determining to expand the channels and able to supply to all distributor who are willing to pay for the commodity depends on the quality requirements paid for. And no single entity

C. How did this affect the product’s marketing mix price, promotion, packaging and distribution decisions?

‘provide clear information, supervision and training for employees and ensure that suitably competent people are

a) Postal materials—numerous suppliers of necessary postal and packaging materials. Switching costs are not high. The postal materials suppliers have low bargaining power.

(b) diversified its product portfolio; extend target customers and meet the variable needs of customers.

Purchasing-Information gained from planning stage used to purchase raw material for products and packaging from supplier.

Addressing the needs of its employees. Meeting the needs of the employees and maintaining a profit margin.

Which of the following is not a process commonly considered in making products or delivering servicesA.continuousB.batchC.repetitiveD.job shopE.subcontracting 34. The type of processing system which is used for highly standardized products isA.continuousB.intermittentC.projectD.batchE.unit 35. Behavioral approaches to job design includeA.SpecializationB.ErgonomicsC.Job RotationD.Flow Process ChartsE.SIMO Charts 36. A major advantage of job specialization in business is increased _________.A.motivationB.opportunity for advancementC.opportunity for self-fulfillmentD.productivityE.job enrichment 37. Nearness to raw materials would be most important to a (A.grocery storeB.tax preparation serviceC.manufacturing companyD.post officeE.hospital 38. A one-hour photo processing machine in a Wal-Mart store is an example of a _________.A.micro-factoryB.downsize strategyC.diversified strategyD.lean production systemE.falling price strategy 39. A tool that is not used for quality management is ________.A.FlowchartB.HistogramC.Perato AnalysisD.RedesignE.Check sheets 40. The four dimensions of quality that are sometimes used to determine fitness for use of a product are ______.A.performance, special features, durability, and service after saleB.performance, special features, conformance, and reliabilityC.special features, conformance, reliability, and durabilityD.performance,

23. The four basic components of the marketing mix include all of the following except:

policies and procedures. Staff to have the relevant training to be able to fill their role

4.Given the 4 areas of the company, choose some supply chain processes and suggest appropriate performance metrics.

To be client-driven and maintain consistency in delivering the quality products and services in the most cost-effective

The marketing strategy should be tailored around the firm's target market; if this were not the case marketing would be then less successful. Each aspect of the marketing mix would need to be formulated with the target market (consumer) in mind. For example the design of the product would need to be such that it would satisfy the consumer's needs. If it did not consumers would see no need to have it and buy a competitor's product. The price of