Strategic Plan Paper

Comcast Corporation is the nation's leading provider of cable, entertainment and communications products and services, with 24.1 million cable customers, 12.4 million high-speed Internet customers and 3.5 million voice customers. Comcast is principally involved in the development, management and operation of broadband cable networks and in the delivery of programming content.

“Verizon Communications Inc. (Verizon) is one of the world’s leading providers of communications services. Verizon’s wireline business, which includes the operations of the former MCI, provides telephone services, including voice, broadband data and video services, network access, nationwide long-distance and other communications products and

Currently I have Comcast the question is will I keep them after my research is done? Comcast is known for their reliability as it relates to continuous service during weather changes such as rain, high winds, and storms. Comcast is always offering deals to new customers to sign up for their services. They offer cable TV, internet, voice, and home security system.

Comcast Corporation, based in Philadelphia, PA, with its bundling services operates as a media and technology with its two primary business, Comcast Cable and NBCUniversal. Comcast sprung into life in 1963 and went public in 1973 (James, 2014) It has acquired many corporation to take a firm stand where it is at today. Comcast Cable is nation’s largest video, high-speed Internet which has continuously increased its speed 13 times in last 13 years which now offers up to 505 Mbps to residential customers and up to 10 Gbps to businesses as well as phone services under XFINITY brand (Comcast, 2014). NBCUniversal operates in media, entertainment and sports cable network, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures and Universal Parks and Resorts (Yahoo Finance, 2015). Comcast also invests heavily in innovative businesses that represent the next generation of entertainment, communications and digital technology by partnering with entrepreneurs who have the vision, passion and tenacity to succeed (Comcast, 2015).

DISH Network offers pay-TV services to consumers across the United States. The company 's pay-TV programming includes a selection of video services under the DISH brand, with access to

Comcast Corporation, based in Philadelphia, Pennsylvania, is the largest cable company in the United States. Comcast develops broadband cable networks and are involved in electronic retailing and television programming content.

In 1963, with the purchase of American Cable Systems and its 1,200 subscribers in the city of Tupelo, Massachusetts, Ralph Roberts founded Comcast. By 2016 Comcast is one of the nations leading providers of entertainment, communication as well as cable products and services. Nationwide Comcast has over 100,000 employees; each day the company provides over 142 million phone calls, over 136 million emails and over 12 million received voicemails. To date Comcast is the leading cable provider in 19 states nationwide. Since 1963 Comcast has continued to grow with monumental purchases as well as mergers that were blocked by the government in efforts to stop a potential monopoly. Throughout the company’s history, it has grown in three categories Cable, Phone and internet.

According to Stafford and Heilprin, “American Cable Communications (ACC) was one of the largest cable operators in the United States (AirThread Case).” ACC serviced roughly 24.1 million video subscribers, 13.2 million high-speed internet subscribers, and 4.6 million landline telephony subscribers. In 2007, ACC saw revenues of $30.9 billion and had net income equaling $2.6 billion. In order to adapt to the changes in the industry, ACC started aggressively acquiring smaller companies, which resulted in huge customer growth and the development of, “a strong corporate finance team with significant acumen in identifying, valuing, structuring, and executing corporate control transaction (AirThread Case).” That being said, ACC has set its sights on yet another company--AirThread Connections--with the expectation of further revenue growth and customer acquisition and retention.

Comcast is a large cable and satellite television provider in the United States. The company has been plagued with internal weaknesses and external threats in recent years and is in desperate need of turning around its customer service department as quickly as possible. Aside from customer service, the way the television industry is marketed to is changing, Comcast has to stay on the cutting edge in price, product quality, flexibility of plans, and customer service. Comcast has many different areas of their business that need to be analyzed to see where they can invest time and monetary resources to improve the quality of their product and service to their customers.

Not only is TFC facing change in the competitive dynamic, but also are experiencing resistance from the company’s leaders – asserting no one wanted to “break something that isn’t broken.” TFC has not yet experienced significant negative impacts, but it’s only a matter of short time until it would be clear change is crucial to TFC’s future. The company’s leaders need to recognize the evolving broadcast cable market and build a joint consensus.

What it all seem to come down to is that Comcast does not provide all the resources and training to the employee which would prepare them to deliver quality service to the customers. The organization seem to be concern with upselling customers instead of worrying about the needs and concerns of the customer. The organization boast about improving customer service but at the same time expects the employees to force sales on the customers. This makes it difficult to satisfy the customer. Employees are expected to sell products to dis-satisfied customers.

As a publicly-traded corporation, Adelphia, Inc. was one of the largest providers of cable services in the United States. After the company went public, it was learned that the company had materially

I have always believed customers are the focal point of any business. I found that having satisfied customers does not mean you are doing a good job. It may mean the customers are satisfied because their expectations are so low and there is no one else doing any better. Having

The purpose of this assignment is to create a brief outline of how BCE Inc. (Bell) operates as a company. Bell is one of the largest telecommunications and media companies in Canada. Bell has established itself as a well-known and respected company by putting first and offering reliable products and services. By collecting secondary research, it is possible to have a better understanding of Bell’s market strategies and objectives.

1948 was the first-year cable services began in the U.S. Since then cable has evolved over the years and is becoming increasingly more expensive annually. Nevertheless, several individuals are still selecting cable as their content provider, when streaming services like Netflix, Hulu, and Amazon exists. Streaming services are a superior alternative to cable because they are convenient, offers a wide variety of content for a reasonable price, provides content options based on viewer’s preference, and they do not have any commercials.