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Southwestern University Case Study Essay

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Southwestern University Case Study Summary: Southwestern University is a state college in Stephenville, Texas. The college is known for its Football and have been in the top 20 in the rankings since the appointment of legendary Bo Pitterno in 2001 as the Head coach for the team. The coach requested to upgrade the stadium or construct a new stadium to accommodate the large fan base. This request was heard by the SWU’s president, Dr Joel Wisner, who decided that they would upgrade the stadium based on a forecast of when the current stadium would max out. Problem: Southwestern University is experiencing a quickly expanding football program. As a result, attendance for home games is increasing and approaching capacity. It is in the best interest of SWU to forecast attendance to aid them in deciding when the best time to expand the present stadium, which now holds 54,000. Data: The following data is from the past six seasons, 2002-2007. Game Year – Game – Opponent Attendance 2002-1 Baylor 34200 2002-2 Texas 39800 2002-3 LSU 38200 2002-4 Arkansas 26900 2002-5 USC 35100 2003-1 Oklahoma 36100 2003-2 Nebraska 40200 2003-3 UCLA 39100 2003-4 Nevada 25300 2003-5 Ohio State 36200 2004-1 TCU 35900 2004-2 Texas Tech 46500 2004-3 Alaska 43100 2004-4 Arizona 27900 2004-5 Rice 39200 2005-1 Arkansas 41900 2005-2 Missouri 46100 2005-3 Florida 43900 2005-4 Miami 30100 2005-5 Duke 40500 2006-1 Indiana 42500 2006-2 North Texas 48200 2006-3 Texas A&M 44200 2006-4 Southern 33900 2006-5

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