Organization Overview The company selected is LG Group, an electronics company headquartered in Seoul. “LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 77,000 people working in 125 locations around the world.” The business unit of focus is mobile communications and the new product will be a next generation Gizmo Pal which is a GPS tracker and phone device. LG Company is a global company with a solid reputation and while there are many competitors with offerings of wearable technology, the reputation and governance of LG mitigates some of the risks associated with product failure which would be theoretically lower than some of the less well-known companies. New Product Launch LG will launch several wearable technologies, specifically the Find Me wearable technology designed for children. The product offering will be a smart band watch utilizing GPS and Wi-Fi to locate the wearer of the devices as well as continuous monitoring for the caregiver providing location alerts at specific times and distress alerts for emergencies. This wearable technology requires integration of computer and wireless technology in a form of a watch. The new product launch fills the gaps in the current product by: allowing for 4 rather than 2 inbound/outbound calls and a 911 option, and provides triggers based on the heart rate of the wearer. The new functionality will allow the
It is important to pay attention to those manufacturers that are working with android (Not only concentrate marketing activities in apple or RIM), because the potential growth of the Google’s brand could be an opportunity to grow in smart phones sales, increasing the market share.
Welcome, to our Latino community at-risk youth focus group of Forsyth County, in North Carolina. Our mission of the “Unidos” Gang Prevention and Education Program is to lower gang involvement, violence, with providing education, knowledge, community and family involvement.
This research proposal explores scholarly journals, internet articles, and my personal thoughts and ideas on the smartwatch, fitness band, and wearable market segment. I am proposing to obtain research on whether or not the Microsoft Band among other smart wrist wearables are currently and, if so, will continue to be desirable technological advancements in the market.
“We always keep on pace with the demand of our end customers, delight them through continuing maintain a close relationship between manufacturing, ongoing Research and Development as well as working closely with supply chain and outsourcing partners, to provide cost-effective, high-quality Smart phone, wireless devices and software to our customers, internationally. Constant Training and Development program and strong culture practices are held to motivate the employees, also, to ensure infinite innovation and creation come out from them. Most importantly, offer attractive
After a successful launch of the LG Watch Phone in Europe, LG Electronics Canada, Inc. is preparing to introduce The Watch Phone to Canada. As an assistant marketing manager I will aid in the development and execution of a niche marketing plan that blends with LG’s 51 years of brand equity while increasing market share in consumer electronics. No other watch phone currently exists in the Canadian market. The market is saturated with mobile phones and portable electronic devices that have 3G capability, a touch screen interface, MP3 player and video calling. LG must entice consumers to switch from their handsets to the LG Watch Phone and generate sales from new markets. Potential customers for this product will be
Consumption of cannabis, more commonly known as marijuana, is thought to cause psychological disorders. However, in some cases, cannabis has little to no causation evidence for the development of these disorders. As a result, it is still controversial whether cannabis truly increases the chances of developing these disorders.1 Consumption of marijuana is fatal to society. Society is under a great misconception that marijuana is a merely a recreational drug and its affects are temporary. Mainly adolescents seem to engage in its consumption, being unaware of the critical long term effects that can follow. Consumption of this drug, results with health issues that are irreversible and can persist through adult hood, causing permanent damage to one’s cognition and mental health. The main focus within this literacy paper will be -- can marijuana truly have causal links which relate to the occurrence of psychosis? This paper will discuss the effects that marijuana has on the neural pathways and will provide evidence for both “yes” and “no” sides regarding the causation of psychosis due to cannabis. Through the given evidences, conclusions will be drawn towards either the “yes” or the “no” side and this will answer the question.
FitBit is a passionate company that is dedicated to health and fitness by building products that help transform people lives; believing that you’re more likely to reach your goals if you’re encouraged to have fun, smile, and feel empowered along the way. In 2007, founders, Eric Friedman and James Park, realized that sensors and wireless technology had advanced to a point where they could bring amazing experiences to fitness and health. Together they embarked on a journey to create a compact, wearable product that would change the way we moved. The company headquartered in San Francisco, California has developed a product line of activity trackers that have wireless enabled wearable technology that measures data;
The 2001 comedy film Legally Blonde tells the story of Elle Woods, an upbeat and optimistic sorority girl who, over the course of the movie, transitions from a simple college student with few professional aspirations into a successful law student. Elle initially presents herself as a stereotypical sorority girl: vain, superficial, and self-obsessed. As such, she consistently faces discrimination from her friends, family, and colleagues alike. The film wants the audience to view Elle as a woman who rises up above the stereotype through hard work and intelligence, and who proves herself as a capable individual in a discriminatory society. Because of this, some view Elle as a feminist icon, a person who empowers women to achieve equality to
URL: : http://en.,.wikipedia.org/wiki/wearable_computer Date accessed: The page was last modified on 9 August 2014 at 10:19
The ability to answer phone calls, get directions and check ones heart rate all from a small device on ones wrist was inconceivable. Apple has made this a reality with the Apple Watch.
LG is gradually working its way up the Innovation League Table, entering the top 10 for the first time in 2013. The tech brand consistently worked hard to be the first to adopt new technologies, pushing the boundaries of technology and ensuring they cater to consumers’ needs. It is also seen to launch the best new products, despite lacking brand heritage in the UK. LG is also perceived to be one of the first to market with new
Technology in the area of health related data sensing is making some incredible advancements. Many people utilize wearables in their daily lives. For instance, Jawbone Fitness Trackers are gaining popularity. “This is an instrument that people wear on their wrists and the device connects via Bluetooth to the user’s smartphone. Depending on the model of Jawbone, the device has the ability to track a user’s activity levels, workouts, sleep, heart rate, etc. The device provides information and even suggestions to the user to encourage a healthier lifestyle” (“Jawbone”). Sensor driven technologies have also infiltrated sports. “The Reebok Checklight is a head covering equipped with sensors to detect when an athlete has taken a dangerous blow
In today’s world due to globalization, change is constant and innovation is very important for a company’s survival. And Samsung have done that for 70 years, they set their sights on the future, predicting market needs and demands so that they can achieve long term success.
Company Background: Samsung is a South Korean multinational company those starting its business as a small trading company and right now becoming world largest corporation. The company deals with its business in several sectors such as advance technology, finance, petrochemical, semiconductors, plant construction, skyscraper, medicine, fashion, hotels, chemical and others. The company was established in 1969 in Suwon, South Korea and known globally for its electronic products (Kelly, 2011). The company is manufacturing several latest technologies, electronic appliances such as mobile phones, tablets, laptops, TVs, refrigerators, air conditioners, washers and other products. The company runs its operations and sales its products in 61 countries with approx 160,000 employees in all over the world (SAMSUNG, 2014). Moreover, the company acquired the position of the world biggest IT maker in 2009 by beating the Hewlett-Packard (HP) previous leader. Its sales revenue in the segment of LCD and LED is the highest in the world. Furthermore, Samsung also becomes world leader in the segment of tablets, mobile phones and gadgets.
Wearable technology, in the case of Sony, SmartWear, is a predicted trending branch of ubiquitous products set to become the next generation technology. As advancements in computer engineering enable electronic chips to become smaller, and batteries to become longer lasting, the engineering technology involved is advanced enough to be integrated in the form of a small wearable device. Wearable tech incorporates gadgets that are integrated into everyone’s daily life in the form of fashion. Whether the tech is the form of glasses (Google glass smart glass), a watch (Sony smart watch) or an earpiece (Hearables), the product must appeal to consumers through the functionality and form.