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Rhetorical Analysis

Decent Essays

This article was published in Fortune Magazine, and seems to be aimed at a mostly general audience. It uses separate styles and tones to engage the reader. The article assumes a basic knowledge of some technology, but keeps its concepts at a level that most people can grasp. The author attempts to draw the casual reader in with a light, conversational tone: “So listen: Can I have your number?” Once the reader’s interest has been piqued, the tone becomes more authoritative and news-like as the author describes his main ideas: “A mobile security researcher has uncovered a flaw that leaves as many as 95% of Android devices…exposed to attack.” (Hackett, 2015) The author seems to be writing for an audience moderately familiar with smartphone technology,

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