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Pros And Cons Of Medical Tourism

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Introduction:
Medical tourism refers to people traveling to country other than their own to receive medical treatment. Medical tourism is something that I personally have mixed feelings for, since if you don’t do thorough research then you could end up getting a botched procedure. It is something that has turned into multibillion dollar industry, and it will only continue to grow. Individuals across the world can engage in medical tourism for any reason, whether it be to obtain better medical service, or find medical services at a cheaper cost. In the medical tourism market, “which represents some 7 million patients worldwide, France hosts less than 10,000 patients” (Desvigne). This is because France has only recently approved of the idea …show more content…

Bruce is a construction manager at a company ran by the Blue Lake Rancheria Tribe, and needed surgery on his rotator cuff. The Blue Lake Rancheria Tribe “health care plan gives employees the option to travel abroad for treatment” which is something that Mr. Ryan chose to take advantage of, instead of going to go a hospital in the San Francisco area. By Mr. Ryan getting his surgery done in Toulouse, France, he did not have to pay anything, and “$7,000 worth of deductibles and copays were waived”; while at the same time The Blue Lake Rancheria Tribe save almost $12,000, which is about 35% of what the cost if the shoulder surgery was done in San Francisco (Borba).
Another very popular form of surgery that France is becoming more and more known as time goes on is plastic surgery. Whether it be a face lift or Botox injections, celebrities and wealthy individuals are drawn to France for the many different options.
Marketing Strategies:
France is already one of the top tourist locations in the world, and its “healthcare has been crowned by the World Health Organization as the best in the world” (Huet). With this idea in mind, one would think that the marketing medical tourism in France is very easy, but although Frances medical tourism has its different strengths, it also has a few weaknesses that would shy away many foreign visitors. As I mentioned before, what attracts many people from

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