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Profiles of Ford Motor Company and Toyota Company

Decent Essays

Research on TOYOTA MOTOR CORPORARION and the FORD MOTOR COMPANY

• Describe and critically analyze the supply chain management practices employed by both of these companies. • Are they involved in strategic alliances with major trading partners? If so, how and for what purpose? • What strategies do they apply to procurement and outsourcing? • What challenges and risks do they face internationally? How does each attempt to overcome these challenges? • Compare how these organizations are incorporating sustainable(green) strategies in their supply chains? • Does either or both of these companies derive a competitive advantage in their industry from the management of supply chain activities? Provide evidence for your argument. …show more content…

Overall, China is the highest-growth market.

(http://www.toyota-global.com/company/vision_philosophy/globalizing_and_localizing_manufacturing/)

Globalizing and Localizing Manufacturing

"Made by TOYOTA" – Aiming for Global Quality Assurance

Since 1957, when the Crown was first exported to the United States, Toyota has expanded the scope of automobile sales across the entire globe. For over fifty years, Toyota vehicles have found their way to over 170 countries and regions throughout the world. As their exports have continued to develop so has the localization of their production bases, in line with a policy of "producing vehicles where the demand exists". Now there are 51 bases in 26 different countries and regions. In addition, there are design and R&D bases in nine locations overseas, showing that "from development and design to production, as well as sales and service, Toyota has now achieved consistent globalization and localization."

Among the hurdles that this globalization of production has to overcome, the most important is quality assurance, which requires that "no matter where Toyota vehicles are made, they must have the same high level of quality." Toyota doesn't put a label on vehicles which says "Made in The USA" or "Made in Japan", but instead opts for one label for all:

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