1. Introduction
A sharing session was held with Mr Wan Siu Khuan, the CEO and founder of Drilmaco Pte Ltd. Mr Wan was a polytechnic graduate who turned down further education to hone his engineering skills in the industry. Over the years, with his deep understanding and broad knowledge in engineering, he discovered a business opportunity in precision machining which was not available in Singapore then. He founded Drilmaco Pte Ltd in 1997 with a few business partners and has achieved several milestones since. The company mainly provides precision milling services, specializing in deep-hole drilling and structure fabrication for the oilfield industry. In recent years, oil prices fell sharply which badly affected the company due to reduced work from major oil and gas Multinational Companies. Mr Wan took preventive and yet positive measures to keep his company going, knowing the oil price issues was out of his control and is confident the market will pick itself up again to revive his business. We will discuss further on this case study using the Michael Porter’s Five Forces analysis and as well as an analysis on market segmentation.
2. Michael Porter’s Five Forces
2.1
…show more content…
It assesses how easy it is for the suppliers to drive up prices to increase the profit margins for the business. Supplier bargaining power is likely to be high when the market is dominated by a few large suppliers, there are no substitutes for the input or the switching costs from one supplier to another are high. During the time when Mr Wan discovered that there was a demand in precision machining, such services did not exist in the region thus making it an expensive service. However, as previously mentioned, Mr Wan’s company did face some competition since founding his company in 1997 and needed to increase their capacity to meet the demands from the customers. Prices may be driven down in such cases to keep the business
Bargaining power of supplier: High levels of competition among suppliers act to reduce prices to producers. This is a positive for Ford Motor Company. Standardization of parts allowed Ford to reduce dependency on fixed supplier/vendor which goes into producer’s favor.
Porter five forces analysis is a framework for industry analysis and business strategy development. It inducements upon industrial organization economics to develop five forces that determine the competitive intensity and therefore attractiveness of a market. Attractiveness in this context refers to the overall industry profitability. An unattractive industry is one in which the combination of these five forces acts to drive down overall profitability. A very unattractive industry would be one approaching pure competition, in which available profits for all firms are driven to normal profit. This analysis is associated with its principal innovator Michael E. Porter presently at Harvard University as of 2014.
Michael Porter provided a framework that models an industry as being influenced by five forces. The strategic business manager seeking to develop an edge over rival firms can use this model to better understand the industry context in which the firm operates.
Supplier Power: This highlights that it is easy for suppliers to rise up their prices. This is determined by the number of suppliers, the uniqueness of their product, their control over the buyer, and the cost of changing from one buyer to another. The scarcer the supplier choices you might have, and the more you need the help and that
I am a registered nurse employed in a hospital in the healthcare industry. Porter’s five forces model begins with the first force being the intensity of rivalry among incumbent firms (Parnell, 2014). Competition in healthcare, particularly hospitals, is limited. Due to the accredidation process, government regulations such as a certificate of need (Certificate of need, n.d.) and licensing of facilities and providers, competition is limited. The Federal Trade Commission (FTC) is looking at ways to increase competition in healthcare such as opening up opportunities for nurse practitioners, increasing the availability of such technologies as telehealth and establish more competitive healthcare pricing. In cities, there is more of a concentration of competitors. The hospital that I work at is the largest between Memphis and Nashville and has the busiest ER in the state of Tennessee. Therefore, the concentration of competition is low for that particular hospital. There are high fixed costs with a hospital such as buildings, overhead, equipment, and salaried personnel. Yet, a hospital does not cut their prices to increase patient census. However, it could be questionable in a low census period as to whether there are additional tests run or hospital admissions that would ordinarily not happen if the census were higher. There is strong growth in the healthcare industry with the industry growing at twice the rate of the national economy (Health Care Industry, 2012).
Supplier mainly through its increasing input prices and to lower the quality of unit values so that
In our essay we are going to examine Pavlides/kraft Foods Company and proceed in an analysis of Porter’s Five Forces model. Afterwards we comment upon generic strategies that a company is able to pursue and indicate which is the appropriate strategy in our case. In addition a wide range of tables, graphs and charts are included in order to support our thesis and indicate the existing data in relation to chocolate industry.
The Porters Five Forces Model was devised by Professor Michael Porter. The aim of the model is too analyse the nature of competiton within an industry. This means that the porters five forces model can be a powerful tool (E. Dobbs, 2014).
Suppliers exercise average force on Ford Motor Company. The affect of its suppliers and their peremptory requests on companies are looked at in the Five Forces analysis. The following outside elements add to the average bargaining power of suppliers.
Supplier Power: Here you assess how easy it is for suppliers to drive up prices. This is driven by the number of suppliers of each key input, the uniqueness of their product or service, their strength and control over you, the cost of switching from one to another, and so on. The fewer the supplier choices you have, and the more you need suppliers' help, the more powerful your suppliers are.
Mr Price Sports operates under the trading sector of goods which means that the customers have large power in the company.
In this paper, we are going to discuss Porter’s “six-forces model” and its effect in industries. With this model, companies can determine the attractiveness and profitability of a market and also determine its competitiveness. Companies need to develop strong corporate strategies in order to structure the six forces to their advantage and strengthen their market position. This model can add advantages or disadvantages to industries in competition depending on the situation. The model has its strengths and weaknesses, which are going to be discussed in depth in this paper. Porter’s “six-forces model” is structured as follows: first we have the horizontal forces which include threat of substitutes, threat of new entrants and competitive rivalry
But Firstly, we will start this part by talking about the importance of a deep analysis of the industry’s structure. A deep knowledge of the industry the company is in, is extremely important. The industry structure is unique and varies from industry to industry of course. It will determine the level of competitiveness and attraction of the industry. With the Five Forces model (Porter) and PESTEL (Political, Economic, Social, Technological, Environmental, Legal) analysis, the organization will get a better understanding of the market will allow you to know the requirements for the possible creation of sustainable competitive advantages and take the right strategic decisions. According to Porter, to create an efficient competitive strategy, it is important to understand the rules of competition that determine market attractiveness.
Supplier power: The suppliers for Company G’s iStir are limited and could drive up the prices. Because of the commitment to high quality and 100% American made materials, the iStir’s part suppliers could use their power to increase the price of each part. Driving up the price on the
This means that suppliers have the power and advantages on supply their product in higher cost. This supplier concentration will affect the cost of the product because the suppliers obtain the advantages. The competition force for bargaining power of suppliers is considered as medium. This is because suppliers of our product can considered as seldom. Therefore, suppliers have the advantages and power to sell their material at a higher price. The method to overcome this problem is to make a contract with suppliers which supply its material at a fixed price. This method is able to avoid the problem of unstable material price. Besides, it also ensures that our company will get the material on time due to the