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Growing For Broke Case Study

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Travis Robinson
Strategic Management in Dynamic Environments
Colorado Technical University
Prof: Mathew Willard Growing for Broke 1.) Why might Paragon Tool want to pursue acquisition of MonitorRobotics? What are the associated risks? Paragon Tool would want to pursue the acquisition of MonitorRobotics because it would give them the ability to troubleshoot their own products out in the field. If Paragon Tool had a tool go down that a consumer had purchased 5 years back then MonitorRobotics would offer the ability to go out and fix and maintain the machine. The acquisition would give Paragon Tool the services they need to maintain their own tools in house and it would give them the departments necessary to keep up …show more content…

I would rearrange the job descriptions and put some of the 10 yeared tool manufacturers on a new project that would fill the void of not acquiring MonitorRobotics. This would save money for the business plus add new avenues to keep up with the competition. 3.) Is Nicki Anaptyxi pushing for “growth for growth’s sake?” I believe that he is worried about how to grow the grassroots company. He doesn’t want to keep doing the same things and stay stagnant, he wants the company to grow and be profitable for the entire region. Thing is if he doesn’t do something the same thing will happen and they will just be a mediocre tool manufacturer. Nicki is looking for ways to grow the business but given the timing growing the business at this time might not be in his best interest. Other tool manufacturers already have the trouble shooting aspect of their business in operation and it has raised the prices of the tools that are being produced. The service department is a great idea but by taking advantage of lower prices on their tools might offer business growth without buying anything. Offer great customer service and other opportunities for servicing their products without spending more money would be a way to grow their bottom line. 4.) What are some of the things Paragon Tool should consider when managing the innovation process? And to what degree does Paragon Tool demonstrate an

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