Verizon SWOT analysis MGMT 303 DeVry University Julia Smith May 19th, 2012 Verizon Communications Inc. is a provider of communications services with for operating segments: Domestic Telecom, Domestic Wireless, information Services and International. Domestic Telecom is services principally represent Verizon’s telephone operations that provide local telephone services in 29 states and the District of Columbia. Domestic Wireless are products and services which include wireless voice and data services and equipment sales across the United States. The Information Services segment encompasses Verizon’s domestic and international publishing businesses, including print SuperPages and electronic …show more content…
Weakness: International Roaming. Verizon phones and data cards roam to about 50 countries, including Canada, Mexico, most of the Caribbean, parts of Latin America, China, India, Israel, the Philippines, and New Zealand. Only a few Verizon devices can access networks in Europe. While Verizon is slightly ahead of Sprint's thin roaming list, AT&T's 215-country international roaming is much more globally compatible. Through expansion, technological improvements and more investment leading to continuous network and product upgrade, should lead Verizon to better compete in international services. With emerging competition from countries like China, it is a matter of survival to act or not. Opportunity: Increased usage of wireless services, specifically 3G and 4G. Less than a decade ago, the telecom operators in the U.S., Western Europe, and Japan were upgrading their existing networks to high-speed 3G technologies. Now the world telecommunications industry is about the switching to the next-generation super-fast 4G technologies. The major thrust for the telecommunications sector is coming from within the industry due to continuous network and product upgrade and invention by industry players. With the Alcatel-Lucent contract, it should help to better support Verizon Wireless “ongoing 3G network expansion and 4G/LTE network build out”. (Alcatel-Lucent, 2010) Opportunity: More Exclusive Product Offers Apple gave AT&T
The generation of talking face-to-face is slowly fading away, and the technology era is going to keep on growing. One of the most widely used technology services known today is the cellular phone industry. According to the Pew Research Center’s website, 90% of American adults own a cell phone. Of that 90%, the smartphone ownership is at 64% (2013). Verizon Wireless, along with the other major carriers, T-Mobile, Sprint, and AT&T, have taken this data and comprised a growing industry where competition arises from all angles. These companies have battled one another on pricing, plans, and customer service for many years in order to stay on top. Unfortunately, these are major factors in whether or not a customer will choose the particular company over another.
As of late 2004, Verizon is already considered the world's largest telecommunication company with annual revenue of $67.8 billion. Their continued plans are leading toward acquisition and development of fiber technology, which will allow it to offer cable TV services. Apparently they are still apprehensive regarding business customer and plan to extend add-ons again into the private sector, which worked for them in 2003.
Verizon Wireless is a big time cell phone company in which for years now, has been widely regarded as the top of competition. Which include companies such as at&t, sprint, and T-Mobile. While there are many other companies these are seen as the tops of competition in regards to others. Verizon in many of its commercials use a variety of rhetorical tactics to persuade you to believe they are truly the best in service. These tactics include providing coverage maps, using colorful balls in which compare between the four companies, and using written text stating facts about their coverage and overall service. While verizon may be the top in service all around I do believe some things are a little stretched.
In order to identify Verizon's core competencies, a SWOT and Five Forces analysis was performed. The SWOT analysis showed internal strengths in technology diversification, a large and talented employee resource pool, and an expansive network footprint. Internal weaknesses were revealed that centered on post merger issues such as corporate culture issues, impending workforce retirements, and a lack of systems or process consolidation. External opportunities include the potential to further capitalize on incumbent status, diverse markets, long distance, and brand identity. Finally, external threats include government regulation, substitution, and a weak economy.
“Verizon Communications Inc. (Verizon) is one of the world’s leading providers of communications services. Verizon’s wireline business, which includes the operations of the former MCI, provides telephone services, including voice, broadband data and video services, network access, nationwide long-distance and other communications products and
Verizon has consistently provided some of the best mobile device service, as they have hands down the best network across the United States and around the globe as well. There is a reason that they have so many returning customers who have been with them for a long time and they have done it again with their Fios network, which has been a slam dunk. If you were not yet aware, Verizon now features internet and television, which you can get in a bundle package, saving you a lot of money in the long run.
Verizon is a major telecommunication provider in the United States. The company is the market leader, with $110 billion revenue and $2.4 billion in profit (MSN Moneycentral, 2012). Verizon has steady revenue streams that are largely based on a subscription model. It has several business segments, including wireless (63.3% of revenues) and wireline (36.7%) (2011 Verizon Annual Report). Most of this report will therefore focus on the wireless business, not only because this is the largest business that the company operates but because it is a rapidly growing and evolving business as well, a function of the rapid pace of smartphone adoption in America.
Verizon Communications started in 1983 as Bell Atlantic (based in Philadelphia) with a footprint covering New Jersey to Virginia and emerged as part of the 1984 breakup of AT&T into seven "Baby Bells." In 1997, Bell Atlantic merged with another Regional Bell Operating Company, NYNEX, based in New York City with a footprint spanning from New York to Maine. The combined
Verizon Wireless officially entered into the communications market on April 4, 2000. A joint project of Verizon Communications and Vodafone, Verizon Wireless is the self-proclaimed leading supplier of wireless communication in the United States, offering service in more places across the country than any other service provider. While Verizon Wireless did not begin corporate operations until 2000, its history can be traced back many years. The company’s roots can be traced to two distinct companies: Bell System and General Telephone & Electronics Corp. (GTE). Verizon Communications was formed on July 27, 1998, from a merger of
Due to wide coverage and most efficient customer service Verizon has become the largest Wireless communication company in U.S.
Verizon Communications is not well placed against its competitors like AT&T who offer services using technologies like TDMA (time division multiple access) (production).
In its 2012 annual report the company states “innovation in networks is the foundation for growth across the whole industry.” Therefore, Verizon has not only developed strong partnerships aimed at enhancing services; the company has also expanded into the digital healthcare industry, reduced reliance on energy usage, and will continue to expand vertically to other industries where their technologies can influence social change.
The obligation of Verizon is supporting tomorrow's specialists and creators. They trust that each youngster merits an opportunity to breathe life into his or her thoughts. Verizon brings innovation and hands-on learning openings straightforwardly to children who require it most. They will probably move tomorrow's makers to utilize innovation to construct brighter prospects for
“Verizon Communications Inc. (Verizon) is one of the world’s leading providers of communications services. Verizon’s wireline business, which includes the operations of the former MCI, provides telephone services, including voice, broadband data and video services, network access, nationwide long-distance and other communications products and services, and also owns
There are over 190 3G networks operating in over 40 countries worldwide (3G vs 4G). 4G’s coverage pales in comparison to the massive 3G network. The only 4G coverage available at the present time is in the vicinity of large metropolitan areas. 3G’s data transfer speeds have a minimum data rate of 2 Mbit/s for stationary or walking users, and 384 kbit/s in a moving vehicle (About Mobile Technology). 4G on the other hand can be up to 10 times faster, but speeds like this are only capable in certain areas where the network is capable of supporting such speeds. 3G remains relevant due to its wide coverage when compared with 4G and its consistent and still relatively high data transfer speeds. But as the 4G network grows, the future of 3G isn’t very promising. It is only a matter of time before 4G takes over completely.