Essay On Supersize Me

During the documentary Supersize Me, Mr. Morgan Spurlock embarks on a month long experiment, to see how McDonalds would affect somebody’s body if that is all they ate over the course of a month.

Morgan Spurlock, a filmmaker, created a documentary film called Supersize Me which accentuates the message of what dangers of fast food and consequently their effects on our health. This belief was inspired from a lawsuit case of two girls who, at the time were suing McDonalds for their health issues, such as obesity. However, the girls lost to the lawsuit, the judge ruled that was no evidence of their sufficient health obesity was the cause of eating from McDonalds. Due to this lawsuit, he conducted an experiment only to eat McDonalds for a maximum of 30 days and investigate the impact of fast food on his health. During this documentary film, the following viewers went on the journey with Spurlock to witness the extravagant changes McDonalds

In “Super-Size Me” is a 2004 documentary film written, produced and has Morgan Spurlock as an actor, an independent filmmaker. He argues that McDonald’s food is unreasonably dangerous to consumer’s health. The idea is for a period of 30 days he will survive by eating only McDonald’s food for breakfast, lunch and dinner.

Subliminal messages are messages that are either auditory or visual which is presented below the normal limits of perception. An example of a subliminal messages would be that a message might be inaudible to the conscious mind but may be audible to the unconscious mind, in this case a deeper part of your mind. Subliminal messages may also be in other cases an image that is unperceived but will be perceived deeper in your mind. To put in simpler terms, subliminal messages are basically hypnotism that many companies may use to encourage people to buy the product they 're selling.

McDonald’s is killing Americans, at least that is what Morgan Spurlock believes. In his documentary Super Size Me he embarks on a quest to not only describe and use himself as an example of the growing obesity trend, but to offer the viewers with base-line nutritional knowledge that will allow them to draw their own informed conclusions. Spurlock's primary intention is to prove through self-experimentation that eating solely McDonald's food is dangerous. His secondary intention is to denounce the rising obesity rate in American by using statistics, his own research, and the opinions of experts. His broader message is for a general audience while he tailors select chapters towards more specific demographics such as parents or McDonald's

Contrary to the popular belief of the time, Morgan Spurlock’s amateur documentary “Supersize Me” pushed reform in both fast food culture, and eating habits of citizens, being one of the first catalysts in a new movement in America. This 2004 film, being the first of his works to establish Spurlock as a filmmaker, focuses on Spurlock’s 30 day journey in which he vowed to eat solely McDonalds for three meals a day, and track his overall mental, physical, and social changes over this span of time. Throughout the film, Spurlock consults three doctors (a gastroenterologist, a cardiologist, and a general practitioner) as well as a nutritionist to monitor physical change and gather quantitative data supporting his claim. The film often exhibited

McDonald's has had a global impact on the food industry. McDonald's developed a revolutionary idea known today as fast-food. This impact began in 1930 when Maurice and Richard McDonald left New Hampshire seeking to make a fortune in Hollywood, started up a drive-in restaurant in San Bernardino. Unlike so many other food-service operations at the time, McDonald's came up with new ideas that turned the usual slow paced dinner into a finely tuned engine.

Fast food is unhealthy and does not provide the necessary nutrients needed for a daily diet, however Mcdonald's, a fast food empire claimed in a 2004 lawsuit against them that fast food can be a part of a healthy diet. The court ruled that the plaintiffs would have a serious claim if they could prove that eating fast food for every meal is dangerous for the person and their health. Morgan Spurlock, writer, director, producer, and star of 2004 documentary Supersize Me set out to prove that fast food is dangerous for a person's health. The documentary follows Morgan on his 30 day challenge of only eating fast food for breakfast, lunch, and dinner. Through Morgan's challenge his weight skyrockets, his health declines and feels terrible all the time. Many people believe that fast food companies are to blame for America's obesity but the individual must take responsibility for what they put into their bodies instead of blaming fast food companies for their unhealthy eating habits .The documentary explores the idea that people should avoid eating fast food because Fast food, although more convenient and easier is worse for you than making your own meals. Fast food leads to many health risks and is not a good substitution for traditional meals. People should avoid eating

Subliminal messages are prearranged thoughts or ideas placed into the subconscious mind. Subliminal messages involve reacting to stimuli that are above your physiological threshold but below your perceptual thresholds. So basically your brain processes the messages without you knowing. The two main types of subliminal messaging are auditory and visual. In these two categories there are also subcategories. According to Anthony Pratkanis and Anthony Greenwald, who are Psychology professors, have defined these four different subcategories as:

In 2003 Morgan Spurlock launched on an experiment of sorts to fully understand the effects that fast food, in this case specifically McDonald’s food can have on one’s physiological and mental health by eating nothing but McDonald’s food for thirty days. Before embarking on this quest, Spurlock visited a general practitioner, a cardiologist, a gastroenterologist, a dietician, and an exercise specialist. He began his McDonald’s journey with exceptional health, by the end of the thirty days he had suffered serious health consequences both physically and mentally. From an addiction to McDonald’s food to a major increase in cholesterol levels there is no doubt that Spurlock’s health greatly declined in the month long period. Spurlock documented his journey in a film entitled Supersize Me, which has served as a call to action for the years since its release.

McDonald's is the world’s leading food service retailer with more than 30,000 local restaurants in 121 countries serving 45 million customers each day.

Not having to answer to a corporate boss is the dream of many and the flexibility that owning a business franchise creates provides this option. Success is not reached by simply creating a business, however. The level of success is measured by the size and efficiency of the business. Business growth is the driving force of the economy. The additional jobs and revenues created when a business expands allow the economy to grow at exponential rates. One of the fastest and most popular ways to increase the size of a business is to turn it into a franchise, which can then be purchased by individuals. Franchising provides opportunities that are beneficial to both the parent company and the purchaser. The company that owns the business can expand

McDonalds is one of the biggest fast food companies in the market share today. It has been running in over 119 countries, as well as they have acquired over 31,000 restaurants in the world now. McDonald’s brand mission is to be customers’ favourite place and way to eat, they are aligned around a global strategy called the ‘Plan to Win’, they also committed to continuously improving their operations and enhancing their customers’ experience. As we all know that McDonald’s had successfully achieved their goal through out the years. (aboutmcdonald’s, 2012) Apart from this, as McDonald’s is a worldwide company, they also had the social responsibility to return the community; therefore, the ‘Ronald McDonald House Charities’ was

Obesity is probably the most significant issue facing the McDonald’s Company today. The corporation has been severally blamed for the menace due to its wide range of junk foods. As the world’s largest fast food company, it has become a target of most health related films such as Super Size Me. This is because the public blames the company for failing to give nutritional information concerning the items on its menu (Baron, 2010).

George Ritzer describes McDonaldization as “the process by which the principles of the fast-food restaurant are coming to dominate more and more sectors of American society as well as the rest of the world”. McDonaldization is the idea that our society is becoming more efficient and more fast paced. Rational systems can be defined as “unreasonable, dehumanizing systems that deny the humanity, the human reason, of the people who work within them or are served by them”.1 Today there are many types of businesses that are increasingly adapting the same values and principles of the fast-food industry to their needs. Rational systems are dehumanizing our society and seem to be even more irrational than convenient. “Almost every aspect of