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Levitt And Dubner's Freakonomics

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In Freakonomics: A Rogue Economist Explores the Hidden Side of Everything, the authors, Steven D. Levitt and Stephen J. Dubner, explore and analyze highly-charged economic subjects. The authors take well-known topics, such as popular culture, and analyze them from an economic standpoint, in ways that may have not been thought of before. However, these diverse and controversial topics are presented in such a way that does not offend the reader. Levitt and Dubner achieve the delicate balance between the offensive and non-offensive by using an unconventional combination of tone, language, phrasing, syntax, and repetition. An important part of the book is the way the tone is set. The authors discuss complicated and occasionally controversial topics, but the narration uses a casual tone, which is unexpected for a book about economics. The conversational tone makes the ideas presented easier to understand for any reader. Since the book is written in a way that it feels as though the reader is being spoken to …show more content…

They repeat the subject regularly in order for the reader to become accustomed to it. The constant repetition not only keeps the reader thinking about the themes, but also gets them used to the ideas, so that the proposed theories are not as offensive. Levitt and Dubner make their points clear, and each chapter follows a similar formula. It opens with a question, then uses skills and tactics explained in earlier chapters to analyze new subjects. They teach the importance of incentives, that conventional wisdom is not always correct, along with dramatic effects having subtle causes and experts using their information to help themselves. The continual reiteration of these ideas shown in a formulaic is another point that helps the audience to comprehend the often confusing concepts that are

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