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Levitt And Dubner's Freakonomics

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The intended audience of Steven D. Levitt and Stephen J. Dubner’s Freakonomics is made up of middle class Americans and comprised of adults and teenagers with a basic education and a broad knowledge of a wide range of subjects. Since Levitt and Dubner reference a large variety of topics, it is imperative for the audience to also be familiar with a wide variety of subjects or at the very least to be aware of popular culture and government. For example, when Levitt and Dubner reference a Supreme Court case, Roe v. Wade, where a young woman named Norma McCorvey was “...the lead plaintiff in a class-action lawsuit seeking to legalize abortion” they establish their audience as one that would be educated enough to know the fundamentals of some of the most important events in American history (Levitt and Dubner 5). By referencing the Roe v. Wade case, a court case which is generally considered to be common knowledge for Americans, Levitt and Dubner reveal that their audience must be comprised of …show more content…

Levitt and Stephen J. Dubner, Levitt and Dubner utilize intriguing rhetorical questions, compelling anecdotes, and interesting allusions to refute the legitimacy of conventional wisdom. Freakonomics also attempts to inform and entertain readers with interesting facts. Levitt and Dubner explicitly reveal their purpose when they state that “the aim of this book is to explore the hidden side of . . . everything” (Levitt and Dubner 14). The authors intend to debunk commonly held beliefs by looking into a wide range of unusual inquires, and they use rhetorical questions such as “what do schoolteachers and sumo wrestlers have in common?” in order to lead into deeper issues(Levitt and Dubner 15). Like Socrates, Levitt and Dubner rely on questions as a means of achieving deeper understanding, and while outwardly sumo wrestlers and schoolteachers don’t have much in common, Levitt and Dubner reveal that both are connected in an unexpected way:

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