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Key Stakeholders Of Uniqlo

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Stakeholder define as a person, group or organization that has interest or concern in an organization. Some examples of key stakeholders are shareholders, employee, suppliers, customers, competitors and government. Not all stakeholders are equal. A company's customers are entitled to fair trading practices but they are not entitled to the same consideration as the company's employees.
Firstly, shareholders including investors, owners, partners, directors, people owning shares or stock, banks and anyone having a financial stake in the business. Shareholders continuously invest and trust in making the best decisions for Uniqlo. They see Uniqlo as worthy and continue lend the market share. To have a lot of buyers, real competitors within the …show more content…

Without customers there is no revenue and without revenue there is no business. Therefore customers is the most important stakeholder after startup of any businesses. If we focus in Malaysia, Uniqlo’s current customers are both gender male and female has focus and aged between 15 to 40 years old. They are also has education level as secondary level and above and most of the customers are students and adults whose income range RM500 to RM4000.Uniqlo customers are mainly from urban area and all races. Uniqlo’s customers also included of existing UNIQLO fans, newcomers to UNIQLO and also some random fashion lovers. Most of the customers will visit Uniqlo retail stores at first to find out the clothes or design they are looking for and if they found they will pay for it. By this Uniqlo will grow in number and can get feedback from customers that Uniqlo could evaluate their needs and wants. So uniqlo can offer the more new products or product that can fulfill customers’ desire. If Uniqlo successfully implement customers need and wants sure the management can develop Uniqlo’s products, build customer perspective, embracing innovations and challenge and committing ethical standards. Also consumers are directly contributing to sales and profits of the business. Large popularity of consumers also resulted in efficient and effective

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