preview

Jfk For President Rhetorical Analysis

Decent Essays

JFK for President Advertisement In the Kennedy jingle advertisement that promoted JFK to be the next President of the United States, there were many persuasive and propaganda techniques used. Some of the techniques and tools include: logos, ethos, pathos, and propaganda tactics. Logos, Ethos, Pathos With regard to logos, basically the ad gave multiple reasons via lyrics as to why it makes sense to vote for Kennedy. For example, the lyrics said things like “a man with spirit who will fight for what is right.” Why would anyone not logically want a person with those qualities to not be the next President? As for ethos, the ad truly focused on credibility. The lyrics of the songs dealt with concepts regarding his age, saying that although he

Get Access