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Importance Of It For Banks

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Importance of IT for Banks
Emerging new technologies have changed banking industry from paper and branch based to digital and networking banking services. Banks need IT for many reasons. They have to massive amount of information to provide better services and gain competitive over their competitors. Some previous and known roles of IT in banking system are listed below:
E- Banking: A special kind of software GUI (graphical users interface) has enabled customers to access their bank detail anywhere in the world as long as they have access to a computer and internet connection. Customers can pay bills, make transfer, print bank statement, and check their monthly transaction within seconds at their own pace and time.
ATM Machines: …show more content…

Customers can do banking on their own time and pace. It increases customer’s convenience which overall increases loyalty toward the bank.

These innovations has also helped bank in number of ways. Reduced customer visit to branch has helped banks to achieve economies of scale by scaling standardized business operations. On line banking has provided a great platform for advertising various offers. It can be used to cross-sell customized product. IT helps to create innovative services and to redesign the business process toward building a strong relationship with customers.

On the other side, IT innovation has increased bank’s competition as well. By integrating IT in the operations, small and relatively new banks has became in a better place to compete with the established and large banks. To provide uninterrupted services, bank need to invest more in call centers and ATM’s. Internet banking requires IT infrastructure integrated with their business strategy to be customer focus.
Information Technology directly affects the way banks operate, mangers decide and plan and products are being offered in banking industry. IT continues to change the variety of innovative devices available to enhance the speed and quality of services delivery. In this competitive environment, banks should be able to modify their traditional practice and be readily acceptable to the new technology in order to remain viable in business.

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