Hollywood And Its Commercial Aesthetic

Film has been a prominent topic in society since its conception. One of the most important physical areas of film creation is located in Hollywood, California. Hollywood has produced some of the most recognizable directors and film creators. Walter Elias Disney is one major example of this. He is still extremely well known because of the vast business he created that is still thriving today. Many people have argued that his career fits within either the classical auteur theory or the structuralist auteur theory, but no argument has been as strong as the one that supports Disney’s career as the commercial auteur theory. The fact that Walt Disney’s work was very much affected by elements outside of his films shows that his career fits within the commercial, or consumer, auteur film theory.

Classical Hollywood film sprung up in the 1920s and lasted until the mid to late 1960s. This type of cinema, now know as the “Golden Age of Hollywood,” had a very specific style. It used flashbacks, continuity editing as well as “narratives structured around the goals of individual characters” (Belton 44), also known as a deadline device. Stars of that era were chosen specifically to play the individual main characters and they had more traits than less involved characters, such as launching the main actions of the story. Verisimilitude, the appearance of being true or real, was an attribute aspired to be reached through the use of props, settings and décor. In addition, music and lighting were used to stimulate an emotional connection and/or response to the story. The film Casablanca is one of the greatest examples of the classical Hollywood era because it embodies everything the style entails, but especially the mise-en-scene, sound and lighting used throughout the film.

The continuing success of the film industry and the subsequent ticket sale receipts proved that the American public was interested in motion pictures and willing to pay for it. The introduction of sound and an ever increasing production value was putting customers into seats. “The idea was to get the public out of the house and into the theater, give them what they wanted and thus help them forget the Depression and the anxieties caused by the events leading up to the Second World War” (Barsam 427). What better way to make the most money out of movies than to control all aspects of the industry, thus making money each step of the way. This was the studio system in the golden age of Hollywood, a relatively brief, but influential time period

The movie Citizen Kane was produced in 1941 and it’s a drama film produced by Orson Welles. This movie has won several awards such the best writing while nominated in the Academy awards. Many filmmakers, film critics, and fans consider it as one of, if not, the greatest film ever made; winning the votes of all the Sight and Sound categories it was nominated for. The cinematography, narrative structure, screenplay, and music involved in the movie were praised since it was one of the kind during its period in time. The film is about the rise and fall of a successful newspaper tycoon who is played by Welles himself. This paper entails a figurative research of the film entailing how various filming styles have been used in the entire production

In the USA the “New Hollywood” was in its prime, with directors such as George Lucas, Steven Spielberg or Martin Scorsese. These directors became very important in these times because the director became the leader of the film project, rather than a producer. The New Hollywood was different from the classical form mostly in its narrative. (2) The classical Hollywood way was to tell a story of a developing character. (1) However,

Early cinema is often referred to as a progression to narrative cinema, Tom Gunning would argue that it was not a progression but had its own purpose and coined the term The Cinema of Attractions in his essay ‘Now you see it, Now you don’t’. This is the concept that a large quantity of the first film makers produced films that were more about the spectacle, most of the films leading up to 1900 reflected the fascination with technology and how things happened rather than why. Gunning noted that there were three assumptions of film; the general ideas that people had about the timeline of film and where it would end up. There is the cinematic assumption, the idea that film was ‘restricted to the technological reproduction of theatre’ (Gunning T.1993) early cinema was primitive and only a practice for what was to come. The narrative assumption is that film is ‘only important as it is a predecessor to a more engaging and effective form of film,’ (Gunning T. 1993) this suggests that narrative cinema is the natural form of film. The final assumption is the idea that ‘cinema only truly appeared when it discovered its mission of telling stories.’ (Metz C. 1974) These assumptions all encompass the idea that narrative is the end form of film. In this essay I am going to discuss Tom Gunning’s theory of The Cinema of Attractions and the differences between them and narratively driven films.

In Evan Puschak’s video Intertextuality: Hollywood’s New Currency, Puschak explores Hollywood’s fascination with intertextuality. He defines intertextuality as “something in a text […] that is shaped by another text” normally for nostalgic purposes (Puschak 1).

To quote John Boorman, “human beings need a narrative” (McGrath, 2015, pg.11), Boorman is one of many directors who started out his career because he wanted to tell stories. He saw the world with a critical eye and wished to rewrite the narrative. In Declan McGrath’s “Moments of Transcendence: An interview with John Boorman” a backstory into Boorman’s career is released as Boorman answers questions about his films, their desired messages and how he’s learned all of his devices. John Paizs is another director who has created many films and filtered their audience responses through a fine lens. Audiences are able to become emotionally involved in the screen narrative by a careful process from the director working on the film. The director’s creative choices prove their love and their manipulation over

Being that of a Classic Hollywood film, John Huston’s work “The Maltese Falcon” is an exemplar (and subsequently a subverter) of classical hollywood narrative. A film noir where the character’s motivations are as fluid and complex as the genre is known to be. A film whose narrative in of itself keeps the viewer guessing, and plot points are slowly pieced together by the viewer to discover the greater story at hand. It’s through these areas that “The Maltese Falcon” is a viewer’s guide to classical Hollywood narrative.

Classical Hollywood narrative has been around since 1917, it has been the most common way people see cinema today. The reason this movie styles has remained as the most common is because it achieves the job by making the viewers sink deep into the film. Classical hollywood narrative consists of a clear plot, including beginning, middle,and end. In the beginning the film shows the watcher the surrounding including the lifestyle and everything else going on during the films time period. This helps the viewer to become aware and in essence enter 6he film and make the film more realistic than it is.

Essay Option 1 In the early to mid 1900s, Hollywood films had an unwritten set of style rules widely accepted by directors. When applied to a film, these rules of style are known as a Classical Hollywood Narrative. Even though films are scripted and usually shot in an artificial environment, the movie and it’s ambiances still have to be believable and appear realistic to the audience.

The film Sunset Boulevard directed by Billy Wilder and staring the main characters of Norma Desmond, Joe Gillis, and Max Von Mayerling is ideal example of how important film making techniques help depict a movie's core theme intentions with vivid clarity. Classic Hollywood is the first thing that comes to mind when one speaks about this film's style. This signature category combined with the visual style of realism and it's continuity editing; detailed mise-en-scene and all of its characteristics; and lastly the use of reoccurring motifs with formalistic qualities make the audience grasp the central theme of just how vicious the actual motion industry can be to the individuals that keep its

Films are an insight into human imagination, and each unique film offers the audience a chance to experience worlds that would never exist. While literature also appeals to human imagination, adding a visual element never fails to enhance the experience for audiences to encompass the storytelling of directors, screenwriters, cinematographers, and even film producers.

To tell the truth, the film industry has evolved and grown very quickly since its creation in the early 1900’s. Over the years, it has gained the attention of every culture in every part of the world. These days, thanks to its popularity, it is a big part in shaping the social culture by changing the audience's’ opinions or swaying them one way or another. The idea that a film

Convincing Audiences to go for a movie in a Unique way is always being a Crucial part in Cinema History. Cinema has become a dominant medium of Creativity and communication globally. Influence of to be entertained and informed comes to consideration while thinking about a cinema’s Targeted Audience. The word Entertainment here means The Act of diverting, Amusing or Causing someone’s time to pass agreeably, something that occupies the attention agreeably. To make that happen Cinema Marketing is a Multiface venue that’s winning over marketers. Different Mediums of Cinema advertising are used in today’s fast growing movie world to achieve the Required Stats. Advertising is divided into different