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Hershey's Candy In The United States

Decent Essays

The most popular brand of candy in the United States is Hershey’s, with Mars a close second. In the 2015 Harris Poll, “Just two companies, Mars and Hershey, boasted brands with equity ranking above the category average” (The kings of confectionery). Both of these brands had 7 candies in the top 19, but Hershey’s candies ranked higher. Another article talks about the history of candy in America: “a Pennsylvania candymaker named Milton Hershey figured out how to turn chalky and bitter cocoa into into creamy milk chocolate bars” (Tarshis). Hershey was the first candy maker in America to make popular chocolate candy, so it makes sense that his candy would still be loved by all today. For now, Americans appear to enjoy Hershey more than any other

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