Footlocker Analysis

SWOT Analysis: A tool for examining a company and its environment. Defines the company’s strengths, weaknesses, opportunities, and threats

I chose these stocks because they both have a history of being relatively consistent with gradual gains throughout their stock history. Both these stocks don’t show much of a risk as they are both apart of industries that are thriving. I did not invest in these stocks during the Sifma Stock Market Game since it only has a duration of about seven months and would not work well with my long-term value investment strategy. These investments correlate with my strategy very well as they show very little risk, long term, and are undervalued at this

A SWOT analysis is an assessment of the organization’s strengths, weaknesses, opportunities, and threats (Bateman/Snell 84). Determining what is best for the business to do in order to compete or survive amongst the competition of other businesses is valuable to profit margins. The following is the SWOT analysis that our group has come up with for Walgreens.

Our interim report will discuss the company background, as well as financial ratios for Foot Locker when compared to Finish Line since Charm City Run’s financial ratios are not public records. We discuss strategic resources for Charm City Run, one being its organizational structure and its exceptional customer service. We will also discuss a possible opportunity for Charm City Run to expand their target market into a broader shoe market for consumers beyond the athlete industry. We go into detail about how the threat of substitutes poses a threat in our industry and possibly affects our opportunity for growth. Our appendix and references

The Footlocker commercial concluded with showing the new Nike shoes and shirts with a statement titled with, “Just go to Footlocker.” This commercial’s persuasion techniques were utilized appropriately and successfully. From begging to end it was amusing and gave a great visualize as to what the new gear looks like considering that they were both wearing it. The main audience would enjoy this commercial and would shop at Footlocker since these two are great role models of the basketball

SWOT analysis is a study of the Strengths and Weaknesses (internal factors) of an organization as well as, the study of the Opportunities and Threats (external factors) of an organization (Mind Tools, 2016). After learning the strengths and defining the weaknesses of an organization, the threats can be eliminated making for more opportunities. A strength of CVS is the “pharmacy segment has a diverse network with 7,152 Long drug stores and pharmacy stores generating 68% of the total revenue (Kasi, 2017).” If CVS could team with Wal-Mart pharmacy, the revenue would increase. A weakness of the company is the security. Many robberies have been reported due to the organization and security measures (Kasi, 2017). If the reorganization of the

Foot Locker is one of the top competitors in the athletic shoe industry. Foot Locker Inc. accounts for a market leading 40% of industry revenue (IBISWorld, 2014). Foot Locker’s first retail location was opened on September 12, 1974 in City of Industry, California. Initially a subsidiary of the F.W Woolworth Company, Foot Locker Inc. has since becoming the successor corporation to its former parent company, and now operates approximately 3,450 retail locations under its different brands (Footlocker Inc., July, 2013). They compete with other athletic shoe stores like Adidas and Nike, as well department stores like Target and Wal-Mart. Since 1974, Foot Locker Inc. has launched different brands, namely, Foot Locker, Lady Foot Locker, Kids Foot Locker, Champs, and Eastbay, to cater to consumer demographics, and adapt to changing consumer preferences.

Finish Line, Inc. is the second largest leader athletic based company in the United States. The company was founded in 1976 and now operates over 600 stores in 48 states. Finish Line is the franchise company of the Athlete’s Foot in Indianapolis, Indiana. By 1981, the company expanded beyond the 10 franchises they owned. The Athlete’s Foot franchising rights were to operate franchises within the borders of Indiana, so the owners decided to start their own company and named it The Finish Line. Prior to the company being traded on the NASDAQ under the ticker symbol FINL, its annual gross was nearly $100 million. The company has significantly expanded selections and product lines—a typical store will show 600 to

After identifying and developing a comprehensive panorama on the activity of both companies, their respective targeted customers and the industry in which they operate, the next step involves examining and analyzing the financial records of both companies. To be able to generate accurate interpretations based on the financial parameters and standing of both companies, I utilized the annual financial reports for fiscal years 2012, 2013 and 2014 to help me develop a better understanding and thorough perspective. Based on the presented information in the entirety of the report, also accounting for balance sheet, income statement, cash flow statement, stockholder’s equity statement and related

My involvement in several projects for Brasil Foods and DSM, as reimbursement of 8 mln import duties, taking over of accounting activities, audits and streamlining of processes, was a valuable experience. I’m eager to learn Foot Locker’s processes and investigate how I can contribute to them.

Foot Locker follows the Employee¬-Customer model because high focus is excellent customer service. The Company believes that if its employees provide great customer service then it will cause the employee build a good relationship with the customers and keep the customers coming back for more customer service. The customer is welcomed into the store with a smile and we try to be as alert to their every need. The next step is to “Engage” with the customer by asking if they are looking for anything particular and from that point on our main focus is to need them with their every need or if they are just browsing we try to standby and wait until they need assistance. Customer won’t shop anywhere else when they know our store will serve their every need. The next step in the selling program is to “Suggest” by asking the customer if they want to try something on. After that we has asked if the customer wants to try anything on is to “Hook¬ up.” Hook¬ up means to show the customer apparel that match the shoe. The apparel include shirts, hats, socks, and shorts. Working at Footlocker we use different lexis we use like hook-ups, in-sole, shoe care, manifest, and core values. After the customer tries on the shoe with the apparel of their choice is to “Confirm.” To confirm means for the employee to complement the customer on their put together outfit. The confirm stage also includes the customer buying the

SWOT Analysis: The internal strengths and weaknesses of the company, and the external opportunities and threats from the viewpoint of the company

Swot analysis refers to the strength, weaknesses, opportunities and the threats that a business faces. Every company has its strengths, weaknesses, opportunities and threats that it faces.

A SWOT analysis is a tool used to identify the strengths, weaknesses, opportunities and threats of an organization. A SWOT model measures what an organization can or cannot do as well as the possible opportunities and threats. This is done by taking data from the organization’s environment, analyzing the information and separating it into the internal (strengths and weaknesses) and external (opportunities and threats). When this is completed the analysis can create a plan for the organization to achieve its goals, and identify what difficulties must be overcome to attain

The point of a SWOT analysis is to help you develop a strong business strategy by making sure you’ve considered all of your business’s strengths and weaknesses, as well as the opportunities and threats it faces in the marketplace.