Explain The Ethical Implications Around Gathering And Storing Customer Information

* Get customer data from whatever sources are available, loading it onto our systems and analyzing it

The author Robert Solomon argues that ethics has to an integral part with regard to business management. He does not believe that business management must include unethical or illegal methods to be able to succeed. Solomon preaches that business management is not as simple as obtaining revenue. “Businesses need to abide by fair policies and their owners have to be ethical in dealing with their customers” (Shaw p. 37). The author acknowledges that while illegal practices in business management could bring positive results at first, eventually the business is bound to fail. This is why Solomon recommended eight important policies that can help businesses in integrating ethics into their operations.

The legal requirement in relation to security and confidentiality are described by in the Data Protection Act 1998 and says that anyone who records information about individuals is classed as a data processor under the Act and is required by law to process the data fairly and lawfully. The Act prevents the unauthorised use of data and so protects the privacy of individuals. The Act also says never to disclose information that my organisation holds about individuals.

This represent a violation of consumer protection law. If they have stored their client’s information, they must stores in a secure database and it can’t give to third parties or anyone else without the individual permission. If the company do so they violate data protection law and will have issues and risk the loss of the company. All the laws also implies to the public sector. However, also police services, can’t give wrong or misleading information.

The acts as a wall of protection the between the consumer and the organization. According to our textbook Security Program and Policies: Principles states, limits a financial institution’s disclosure of NPPI to unaffiliated third parties such as by selling the information to unaffiliated third parties…The Privacy Rule requires the privacy notices provided to customers and consumers describe the financial institution’s policies and practices to protect the confidentiality and security of that information. The privacy rule can also be found in health care offices as well. In most cases they provide patients with written documents that requires signatures in order to view or request a copy. According to a website hhs.gov states, “The Privacy Rule, a Federal law , gives you rights over your health information and sets rules and limits on who can look at and receiver your health information. The Privacy Rule applies to all forms of individual’s protected health information, whether electronic or written, or

Customer information is an essential that acts as the beginning of the whole revenue cycle and associates with the further sales process. Hence, preserving the security and privacy is significant for AIS.LLC. Frequent backing up the customer information involves the purpose of preventing loss either entirely or partially.

when companies want to use personal data and share data with third parties they have to ask permission from the person whose data they wish to use. On e-commerce sites they can do this by presenting tick boxes when a user enters their details.

Personal data is quickly becoming a commodity in today's high technology world. This information is used by banks, investment and brokerage companies, credit card merchants, government agencies (local, state and federal), and consumer product-based companies. Most people probably don't realize the amount of information that's shared between companies, or how often it's done. Many companies sell and share customer data to help sell products and find out what new products they should produce. Other uses include gathering information about inventory levels to help better determine what types of products are bought at which store, when and how often. This can be used for inventory and production, to make sure that the store (or

According to the Mobile Marketing Association (MMA), the code of conduct for mobile marketers is mainly focus in the following five categories: 1) Notice, 2) Choice and Consent, 3) Customization and Constraint, 4) Security, and 5) Enforcement & Accountability (2008). In addition, the Digital Advertising Alliance of Canada (DAAC) also developed a strategy for mobile marketing - the Canadian Self-Regulatory Principles for Online Behavioural Advertising. The principles focuses on 1) Education, 2) Notice and Transparency, 3) Consumer Control, 4) Data Security, 5) Sensitive Data, and 6) Accountability (DAAC, 2015).

People that work with laws every day know that it isn’t an exact science. The reason is not that it has a lot of issues or that it is always affected by politics, instead the main reason is the human factor. People end up changing their minds and everyone one makes mistakes at some point. For example, in legal situations the information that is collected could be incorrect or made up. That is the main reason why law and ethics go side by side. Most people want to make the correct decision whenever it comes to something that deals with law and ethics. When people look at something that is illegal, they automatically see it as unethical. However, whenever something is legal people think that it is ethical. Law is a system of rules of human conduct created by society but enforced by public authority. Being able to understand what is right or what is wrong, plus the ability to recognize the difference between them is called ethics. To have a successful business, employers need to have intensive ethical values as well as an organizational culture run on a set of ethical principles. As a matter of fact, the ethical issue is very important because it could certainly affect stakeholders who are interested in the company. Furthermore, if an organization has high values in terms of ethics, the impression that the stakeholder obtains will be the key in building a trust relationship convincing them stay in the organization longer. Finally, to gain a good reputation in society it is

In order to develop database for each type of customer, Sara can collect internal and external data for all three types of customers from the inside and outside sources.

In the world of sales there are a lot of legal requirements that have to be met in order to deliver a fair but efficient service. This can come under many things that will aid in a lot of customers being kept happy and being safe. One of the most famous of these is the Data Protection Act. The purpose of this act is to ensure that the information of customers is kept safe and isn’t openly accessible to just anyone. This isn’t just to protect the customers but is also to protect the business. The business is being represented by the sales person and they must ensure that all customer data is protected because if something malicious were to be done with the customers information, then this wouldn’t just reflect badly on that sales person, it would reflect badly on the business as a whole. In the terms of sales on the phone, you can’t actually see who you are speaking to so when accessing a customer’s file, some sort of Data Protection questions or password may be put in place. This could simply be asking them to confirm their full name, their home postcode or date of birth. More secure things can be put in place if requested. This data protection is also necessary so that the sales person can make sure that they are not miss-selling products to customers. This can be done through things like Terms and Conditions of a product or policy that the customer is purchasing.

When collecting data to sell, it would be important to get as much information about the person as possible so the company can know and understand who wants their product or who uses it. The billing information would be storied so the company could send out more advertisements or even different deals to the more loyal customers.. The race, demographic information, and the age would be kept in order to evaluate what kind of customer the company is reaching the most. This would be a great tool for the company to use so they know how to market their product or future products they may have available. I wouldn’t sell any of the information to another company. I don’t think the customer would appreciate their information being given out to people they haven’t authorized. I would however, give them the option to click a box that would allow other companies to send them advertisements if they wanted too. This would give the customer the feeling their information is private unless they wanted it to be given to someone else.

Customers are individuals and groups that buy goods and services that an organization produces. Identifying an organization’s main customers and producing the goods and services they want is crucial to organizational and managerial success.

There is no doubt which we are living in “The Age of the Customer” (Datasciencecentral.com, 2017). Consumers all over the globe are now digitally empowered, and they have the power to determine which businesses will be successful and advance, and which ones will fall (Datasciencecentral.com, 2017). As an outcome, the bulk of intelligent corporation without a second thought perceive that they have to be customer-control to thrive (Datasciencecentral.com, 2017). They must have real-time data and analytical information so that they can give their customers what they desire and produce the exceedingly, most exceptional customer fulfillment achievable (Datasciencecentral.com, 2017).