Ethos Pathos Logos In Blackfish

After all this is a family, theme park and favored vacation destination for many. Some people do not want to see the darker side that this book represents, yet Grom’s twist of the logos inspires individuals to consider the proposal offered. Grom aims to acquire those people by introducing the friendly whale, casually swimming on the cover. The photographer attempts to draw in the reader, with the subtitle, “SHAMU and The DARK SIDE of KILLER WHALES IN CAPTIVITY.” The font is in all caps as if it is screaming to the reader to look at the logos, or the logic of whales in captivity. “Shamu” is SeaWorld’s iconic trademark, and a recognized character accepted in the homes of families all over the world. Any person that frequents the park learns that Shamu is a stage name and not the name of any of the whales. The light blue font coming out of the dark blue background symbolizes the truth coming out of the darkness. From a logos side of Grom’s argument, one is stimulated to evaluate the claims of whales in captivity.

The documentary “Blackfish” uses Ethos, Pathos, and Logos several times throughout the documentary. While some individuals think there are more of one than the other, there is more of pathos than the others. Blackfish appeals to more of emotion through the entire documentary. At the beginning, the documentary shows former trainers, who used to work there. The former trainers tell personal experiences of what they felt when they first got a job at SeaWorld. The director was showing what everyone thinks when they go to SeaWorld. As the documentary progress, the film shows how the whales are emotionally destroyed and incidents that have happen with the killer whales. Between this, there are personal stories from prior employees, that hit close

The death of Dawn Brancheau made national news back in 2010. Dawn was working as an orca trainer at the SeaWorld of Orlando when the tragic accident occurred. While doing a relationship session with Tilikum, the largest orca in captivity, Dawn was pulled into the water and drowned. It was a story that not only shocked the nation but left people wondering how something so horrible could happen. Gabriela Cowperthwaite‘s use of the accounts of retired SeaWorld trainers exposed the harsh reality of captured animals in her documentary Blackfish. In creating a piece focused on the life of one orca, Cowperthwaite has allowed viewers to look into the lives of captured animals and has shown the greater social issue of animal rights, the treatment

The corporate officials of SeaWorld used facts to convince viewers to believe their credibility instead of those of BlackFish by different logistic angles such as their many years of being in business. They stated in the website that in the more than fifty years SeaWorld has been in business, they have built a diversified portfolio of 11 destination and regional theme parks which proves they are a well-rounded corporation. They inform the viewer that their programs and practices are based solely on the wellbeing of the animals; “Our advanced programming applies a broad range of best practices based upon behavioral enrichment, preventive health, veterinary medicine and facilities design and management. Our programs and policies are affirmed by numerous federal and state laws, including the Animal Welfare Act, Endangered Species Act, Marine Mammal Protection Act and other statuses”(SeaWorld Website). They make it their priority to accommodate environmental, social and economic sustainability across the company and throughout their employee culture, which is a huge part of having a thriving business. With this aspect of the business, they show that they are reliable and a trustworthy corporation. They state in the website how they have over 21,000 team members nationwide, which appeals to how the crew members are treated across the country, otherwise they wouldn’t have any employees. They make many

Since 1961, 157 orcas, or killer whales, have been ripped from their homes and shoved into captivity. 127 of these orcas are now dead. With the number of captured orcas plus the number of those born into captivity, The W.D.C. (Whale and Dolphin Conservation) reports that, “At least 162 orcas have died in captivity, not including 30 miscarried or stillborn calves” ( “The Fate”1). Out of the 127 taken into captivity, 44 have died in SeaWorld. There are currently 58 orcas residing in 14 marine parks in eight different countries. 24 of those orcas are held in SeaWorld’s three parks in the United States. Since 2002, 14 have been taken out of the wild and put into these marine parks. (“The Fate”1) It is not fair for these innocent creatures to be physically and mentally manipulated and damaged. Such brutality would not be condoned if it were targeted towards a human, and it should not be condoned when targeted toward an animal. Orca whales should not be held in captivity because they are forced to live in subpar conditions, they are mistreated while in captivity, and they are led to aggressive behavior.

The documentary, Blackfish, proves that there was and still is quite a bit of controversy over whether it is ethical to keep Orcas in captivity. Some people believe that it is acceptable since the Orcas are being treated and fed well. Other people, however, believe that this is not ethical because being kept in a tank for twenty years leads to aggression and therefore is too dangerous for humans. The documentary proves that there are many incidents, in the past, where a whale has harmed their trainer. One example of this, that made people more aware of the danger, was the death of Dawn Brancheau in 2010 (Cowperthwaite & Oteyza, 2013). The incidence has led to many different debates over the years and Sea World has had to try to refute the claims that were made about them. The claims were regarding their treatment of the whales and other issues. However, Sea World was not

The film is directly targeted at the general population, with the intent to notify the public about the cruel management and the inhumane practices of SeaWorld. They use Logos to assure that Orca whales are more than a simple creature. They inform the audience that Orcas are intellectual, and are capable of understanding emotion. The film supports this claim by further saying that orcas have a limbic system that is more complex than that of humans. Additionally, Blackfish supports its argument by claiming that scientists have used MRI's on the whales, proving them to be conscious of human-like relationships and feelings. This source of Logos becomes very apparent when the film shows the Orca whales being taken from their ocean environment. They become lethargic and show signs of depression while captive in their tanks. Another sign of the whales having the capacity to understand emotion and human-like relationships is when one of the mother Orcas gives birth. Form research, it is found

Blackfish does a great job at using all three rhetorical appeals in defending their argument for the abolishment of orca captivity. First, ethos is widely used throughout the documentary. Almost every speaker in the documentary had a first hand experience with Tilikum or other captive orcas, giving the document major credibility. Actual SeaWorld trainers who worked the shows gave their personal first hand stories in working with the orcas. They themselves explained how they saw Tilikum’s behavior and health deteriorate. Former amusement park managers who were either worked with Tilikum or dealt with the business in capturing and trading orcas also gave their first hand accounts of what had happened with Tilikum and other orcas. An OSHA expert witness was also included in the documentary speaking about the horrible conditions that SeaWorld had put the orcas in. All of these experts in their respective field talking about the dangers of orcas in captivity is a great use of ethos in Blackfish’s argument against orca captivity.

A documentary is an expository text that informs its audience about an issue person or event using visual and auditory conventions to convey a message. Documentaries are often used to reveal an unusual, interesting or unknown angle. Topics are limited only by one's imagination. The documentary Blackfish is the story of Tilikum, a captive killer whale that has taken the lives of several people, it underscores problems within the sea-park industry, man's relationship to nature, and how little has been learned about these highly intelligent mammals. This documentary was directed by Gabriela Cowperthwaite. The ideas that orcas are wild and unpredictable, Seaworld’s treatment of orcas are inhumane and Seaworld’s was negligent in their training of their trainers. These ideas are shown throughout the documentary as visual techniques of Celebrity figure, expert opinion, audio codes, the documentary technique of interviews, archival footage and written codes. I think these ideas in the documentary are quite true and are well proven throughout the documentary.

If you have ever been to Seaworld you would have had to go see the Killer whales in fact its one of the top attractions there. Through the eyes of a child, these gentle giants seem to be happy, healthy, and enjoying a playful game with their trainers. The question is are they really happy, do they get treated the right way, and why have there been deaths and injuries. Many people wonder about these things and after the movie Blackfish came out more and more people began to question how well Seaworld treats their animals. “The truth is that Sea World keeps its animals for entertainment and money and helps no one but themselves.”- Animal Legal Defense Fund

In beginning of the film, the appeal to pathos affects the audience as we listen to what these former trainers have to say about how they became interested in the job and what made them realize that a trainer was what they wanted to be. As a little kid each of these trainers were inspired by commercials, TV channels, and visiting SeaWorld for the first time. It seems that this job is perfect for them until they realize that they do not know where and how these killer whales were captured. According to the SeaWorld of Hurt website, “Dr. Newby tells the story of the horrific captures

In 2013 Gabriela Cowperthwaite produced and directed the documentary “Blackfish”. This documentary mainly focused on the issues behind killer whales being held in captivity such as at the famous amusement park Sea World, instead of the open ocean. Some negative outcomes of these animals being confined to such small spaces is, many accounts have been documented of the whales being agitated and having an aggressive tone with other whales and the trainers as well that work with them. A handful of these are human deaths caused by the orca whales. Throughout the documentary the director uses the Rhetorical strategies ethos, pathos, and logos to persuade the audience and try to convince them that her argument has a valid point and can be

In the documentary “Blackfish”, directed by Gabriela Cowperthawaite in 2013, is asking the audience to take up a position on the inhumane treatment of whales in captivity. In particular, she invites us to feel sympathy for the whales and anger toward SeaWorld cruelty and denial of culpability. Cowperthawaite makes choices of visual image, language, sound and structure achieve her outstanding outcomes.

Finally, I will give reason to why people need to realize the damage SeaWorld is doing to the

Blackfish is a shocking film that reveals a lot of information regarding Sea Worlds famous known “Killer Whales”. These enormous whales are highly trained by trainers of Sea World who perform for thousands daily. The film uses the tragic tale of Tillikum to support their many claims and an investigation of the Sea World