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Ethanol In Brazil Summary

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Summary: In the first video “Ethanol in Brazil”, the discussion is about the use of ethanol and how it influences many new endeavors in Brazil. Brazil uses ethanol to make alcohol and then uses the alcohol for fueling their cars. Brazil grows sugar canes, processes it into sugar juice, adds yeast, and this mixture produces ethanol. Using Ethanol in Brazil has since changed their dependency on foreign oil; Brazil went from 80 percent dependency on foreign oil to around 10- 15 percent dependency. In addition to the lower dependency rate, Brazil started a new endeavor called “Flex Fuel” cars. This car can run on ethanol, gasoline, or a mixture of both. One bystander in the video preferred to use the ethanol alcohol over gasoline because it was half the price of gasoline. One cool thing about the “Flex Fuel “car is that it has separate tanks for gas and alcohol, since alcohol does not work well with cold weather, drivers can decide to use gas …show more content…

These happenings promote growth and help to build relationships with other countries. I see it as a way to help each other out. The reason why firms engage in International business is because they have a need that they cannot provide themselves. To fulfill these needs, firms use international business to compensate for low resources, to save and make more money, and to grow and expand their business. For example, Starbucks started as a stand-alone company, and then they expanded within in the U.S, and then eventually went international. Starbucks decision to do international business has expanded their brand; as a result, they have become the most recognizable coffee brand in the world. International business is important because it influences growth of a business; it creates partnerships with many different countries, and most likely increases profits. If a business wants to reach the maximum success, participating in international business is a great

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