The product in the health and fitness industry that we are proposing for research includes a variety of energy drinks with high concentrations of caffeine, from products such as Gatorade, Red Bull, Monster, etc. Targeted users for this product include amateur and professional athletes, young adults between the ages of 16-25, and other individuals who would be considered a "workaholic" or "busy person." The main reason why athletes consume energy drinks is because they increase focus, improve performance, vitalize the body, mind, and satisfy consumers’ needs for quality tasting, healthy, natural and functional beverages. My health claim is that while caffeine and sugar have some benefits like increasing the attention and alertness of athletes, …show more content…
Most contain caffeine, carbohydrates, amino acids, herbs, and vitamins are other typical ingredients. While the increase of sugar, caffeine, and carbohydrates may indeed increase an initial burst of stamina, the long-term effect and ability to sustain higher energy levels is not proven. Sugar substitutes are often made from harmful long-term components such as Saccharin, Aspartame, Sucralose, and Acesulfame Potassium to name a few. In fact, studies from the past 30 years have shown a link from Saccharin (one major ingredient of artificial sugar) to bladder cancer in laboratory rats (Mercola). Because of those studies, saccharin once carried a warning label that it may be hazardous to your health. A study by (Campbell, B., Wilborn, C., La Bounty, P., Taylor, L., Nelson, M. T., Greenwood, M., & Kreider, R. r. 2013) showed that many energy drinks and liquid stamina shots contain a number of nutrients that are included to affect mental and physical performance, the primary ergogenic nutrients in most of these energy drinks have been sugary carbohydrates and …show more content…
The studies were based on small sample sizes, many times just groups of 15 to 20 people and didn’t cover a good length of time, with the average period three to four months. This type of small sample size and short time period might produce quick results for the initial goal of determining if there's increase short-term performance but lack the long-term results of the how the drinks affect the person body and internal organs. More studies about how energy drinks affect short workouts vs. long workouts and the effect energy drinks have on high-intensity interval training vs steady-state cardio workouts would be very helpful. A study that followed participants for a long period of time, possibly for years, and took into account those who consistently used and consumed mass amounts of energy drinks, would be extremely beneficial in understanding who is harmed by its contents and by how much that harm affects their physical capabilities in their later
Caffeine’s mental appeal is just as trendy as its physical purpose. Caffeine has been proven to stimulate the central nervous system. Caffeine stimulates the Central Nervous System at high levels, like the medulla and cortex, and even has the ability to reach the spinal cord in larger doses. The effect of caffeine in the cortex is a clearer thought process and also can rid the body of fatigue. This gives people a greater ability of concentration for 1-3 hours. For athletes competing in sports where quick thinking and rapid reactions are necessary, caffeine can provide a huge edge. However, these results are much more inconsistent than the experiments done on caffeine in endurance sports. (http://www.garynull.com/Documents/CaffeineEffects.htm)
This study targets the physical effect of caffeinated energy drinks on athletes, in both genders, in team sports, primarily the capacity of the participants to perform repeated sprints during a simulated match.
• Determine under what conditions each of the “energy drinks” might be useful to the consumer.
Not many people realize the effects that are caused by energy drinks such as Monster and Red bull. People are so used to consuming vast amounts of caffeine in order to keep their energy levels high, but do they ever stop to wonder how it is affecting their bodies? III. According to researchers in Australia, the risk of over consumption of energy drinks is very high.
A. Attention material/Credibility Material: Many people drink energy drinks in order to get them through the day, thinking that by getting a boost of energy it will help then, but it hurts you more than you think. How: This year research documented a jump in energy drink related emergency room visits and politicians and consumers called upon the FDA to look into deaths associated with energy drinks. The amount of caffeine added to energy drinks is not regulated by the FDA (http://www.cnn.com/2013/02/06/health/time-energy-drink/)
This excerpt talks about how many substances in energy drinks are useless. This excerpt also talks about how energy drink companies say that their drinks will give you a mental and physical edge, however there is little to no proof supporting that claim. In fact many things in those drinks do nothing to benefit the body and can even hurt your body in the long term. For example some of these substances may include Glucuronolactone, B-group vitamins, and Taurine. I agree with this excerpt and think that the author successfully supports the claim made in the title.
(Citations, expert) The International Journal of Health Sciences says there are many potential adverse effects of energy drinks in relation to their ingredients such as:
Energy drinks are a kind of refreshments that are advertised as soft drinks that boost energy. The truth is these kinds of drinks are full of many harmful ingredients, such as sugar, stimulants, and other herbal supplements. Energy drinks are targeting high school and college students who may use this kind of drink to keep them awake for a midterm, or even give them a hallucination feeling any other alcoholic beverages will do. Many studies showed the disadvantageous of these drinks, yet this industry has wildfire between underage kids who used it to show their rebellious side through a safe and cheap way. A new study shows that 34% of youth between the ages of eighteen years old and twenty- four years old consume energy drinks regularly
Energy drinks are comprised of the following primary ingredients: caffeine, sugar, ginseng, taurine, and guarana. Caffeine is the most commonly used legal drug in the world that does not discriminate among the races, ethnicity, or gender groups. Babu et al. (2008) stated that a lethal dose of caffeine in a healthy adult can range from 5 - 10 g with 9 - 28 mg of caffeine per ounce in an energy drink (Rath, 2012). The human body does not block caffeine. The body acts like a sponge and absorbs caffeine and then quickly distributes it throughout the body (Rath, 2012). Individuals have the tendency to excessively consume caffeine. The caffeine when combined with sugar can cause psychological and physiological effects in people such as mild to moderate euphoria. Drinking one energy drink is not considered excessive. Drinking two or more drinks in a day is considered excessive.
Energy drinks are soda-like beverages that are chemically designed to boost your energy, performance, and increase stamina. Most of these drinks contain caffeine, sugar and many other ingredients including taurine, guarana, and ginseng. These products are generally marketed toward teanagers, students, athletes, and active people in general. As the popularity of these drinks increases so does the amount of reports they are receiving about the dangers of drinking these caffeinated substances. Energy drinks can be dangerous; therefore knowing the how they work and what is in them is key to consuming such substances safely.
Caffeine, however, is the most common stimulant. “Caffeine is the most widely used drug on the planet and has been used for centuries for its stimulating effects” (energy fiend.com). Most energy drinks contain between seventy to two hundred milligrams of caffeine each. For example, a full can of Rockstar contains one hundred sixty milligrams of caffeine. Caffeine stimulates the central nervous system, which gives the body a jolt of their senses, making them more alert. The use of caffeine can dehydrate the body and raise blood pressure and heart rate. Symptoms can commonly occur from consuming caffeine such as, heart palpitations, headaches, nausea, and the jitters. Taurine is an amino acid that is naturally produced by the body. Our body usually creates enough of this so you do not need a supplement. It is said to help with regulating the heart beat, energy and muscle contractions. A long time ago the use of taurine was banned in certain countries, but that ban has been lifted. The ingredient gaurana comes from a plant in South America. Some people say that gaurana works better than caffeine for an energy boost, but there are not many statistics on the fact. The last of the five common ingredients is all of the B vitamins that are used. These vitamins are pretty much the items that help you transform food into energy. The Vitamins B6 and B12 do not absorb well when you swallow them. Typically the amounts of B vitamins used in most of the energy drinks will have no
As well, sport drinks have the ability to provide a subject with an increased amount of endurance for their exercise. One reason why sport drinks have this capability is due to the carbohydrates found in the beverages. These carbohydrates exist as either of two sugars, sucrose and glucose-fructose, which provide the energy for the body that makes sport drinks better to use during exercise than water (Tsintzas 155). Carbohydrate consumption allows athletes to work harder for longer periods of time and to feel better while doing the exercises. A recent study determined that runners who had only water to drink lost speed during the race compared to those who had sport drinks. Also, performance time was faster in runners who consumed the sport drinks as opposed to water. It was only during the final 17.2 kilometres of the race that the performance times began to differ and the runners who drank the sport drinks ran faster (Tsintzas 156). Furthermore, the exercise intensity was higher towards the end of the race from those runners who had the sport drinks. As with most performance enhancing implements, sport drinks have potential drawbacks.
Sylvia Nena (2011) also stated that “Manufactures of these products claim to increase energy, endurance, burn fat and improve athletic performance. According to experts, many of them state that it is untrue that energy drink helps to increase energy. This is due to drugs that can be found in the drinks such as caffeine. Caffeine with high levels of consuming can cause some problems to the human body like palpitations, hypertension, vomiting, convulsions and even worst heart failure which can lead to death. Roland Griffiths (2012) a caffeine specialist said that high caffeine in use by young people can cause a cycle of rushes and crashes that can add “a degree of variance to their moods and psychological well-being that they don’t really need. Joao Breda(2014) from WHO’s Europe wrote that caffeine has a proven negative effect on
Have you ever wonder why carbonated beverages, and energy drinks are bad for you? Energy drinks and carbonated beverages contain a wide variety of ingredients and a great amount of those ingredients can cause some serious health issues. A copious amount of people ageing from 22-40 have been sent to the ER for downing an energy drink, consuming an energy drink fastly can raise blood pressure by 3.5 points and can cause irregular heartbeats. Carbonated beverages have sodium as one of the ingredients and that can cause heart conditions, and possibly death. In this essay I will be comparing the pros and cons to
There are (3) reasons why I have chosen energy drinks as my NAB. First off, there is a growing market for energy drinks. Red Bull and Monster Beverage Corporation, together, form over 80% of domestic energy drinks volumes by estimates. Dollar sales for energy drinks grew almost 6% to $6.67 Billion in measured channels in 2013, which propelled sales growth for convenience stores (Team, 2014). A growing thirst for caffeinated “energy” drinks, which include the likes of Red Bull, Monster, and Rock star, has spurred a heart-thumping surge in sales. Globally, the energy drink industry has gone from a $3.8-billion business in 1999, to a $27.5-billion