The evolution of e-commerce has led to organizations shifting a majority of their businesses to online environments.Dot com craze has triggered a global commercial environment and is being exploited by many organizations who are involved in e-commerce. One particular start up organization is Thread.com has engaged many investors and advisors and is constructing their own styling service by recruiting human stylists and intelligent algorithms. However online marketing have their pros and cons. A study by Merrill Lynch states that ‘‘to survive in the evolving economy, small businesses must attain market share online.’’
Firstly, e-commerce websites are not limited by the geographical area that they can service, therefore the whole world is at their playground which is a massive positive in terms of increasing their market. Another intelligible positives of e-commerce is the reduction in costs. E-commerce bring about lower costs in advertising and marketing, billing, payments and other operational processes. Moreover, it isn’t necessary to invest in real estates since an e-commerce merchant demands no key physical location. Secondly, an e-commerce retail trader has the ability to access information about their customer’s buying habits by making use of the information they provide in the registration form. They can also gain access to information by placing cookies on the customer’s computer. They can then use this to communicate relevant information. For e.g, if people want a
The definition of E-Commerce or E-Tailing is replacing the traditional relationship of buying and selling in person or the phone with the use of the Internet, Smart Phones and networking. The more people that use the Internet regularly, the more Internet commerce increases. This causes a continual loop of improvements and innovations of which businesses must be aware. Most economists see e-commerce as a market segment that leads to intensive price competition and consumers armed with greater knowledge. E-commerce has changed business models globally, and allows customers to engage in the process of shopping either online or to a destination. Brick and mortar stores do have a conundrum do you want traffic into the store, or do you want the sale based on ease of shopping and/or convenience? (Eisingerich).
E-commerce is transactions conducted via electronic means such as the internet, email and SMS. It is considered to be one of the most important aspects of the internet to appear. As a result, people are able to exchange goods and services immediately regardless of their geographic location and time. More and more businesses conduct transactions on line, with some trading purely on-line thus reducing overheads and administrative costs.
e-commerce is all about using the Internet to do business better and faster. Most businesses
Lubbe (2003) establishes that “E-commerce presents unique opportunities for less developed countries to greatly expand their markets, both internally and externally. Externally, the Internet and other technologies may allow for low-cost international trade, even for small, local businesses. Internally, many groups of citizens who had been considered "marginalized" and "unbanked" may gain affordable access to financial services, and may thus participate more readily in all aspects of the economy.” Since e-commerce opens frontiers and eliminates the long distances now you can buy products that seem imposible to reach the economical impact depends on the industry involved for some can be beneficial such as walmart because they still have physical store and for some others can be not as beneficial.
This convenience gives consumers immediate feedback on exactly what they are looking for at the precise time. Second, e-commerce offers sellers an opportunity to reduce costs while at the same time provide market expansion since e-commerce is open to anyone with access to the Internet. E-commerce minimizes the need for a physical store as well as the need for staff members; thus reducing overall labor expenses. “Internet technologies also permit sellers to track the interests and preferences of their customers with the customer’s permission and then use this information to build an ongoing relationship with the customer by customizing products and services to meet the customer’s needs” (E-commerce advantages). Not only has e-commerce exploded over the past decade, but year after year, organizations are reaping the benefits of profitable earnings and successful customer service due to their ongoing ability to satisfy needs via the Internet. A fourth advantage e-commerce presents is lower transaction costs. The reason for this is because e-commerce employs an automated order tracking and billing system, therefore, allowing consumers to oversee the entire business cycle from ordering, building, shipping, etc. For example, Dell tracks each computer through the entire manufacturing and shipping process, thus, allowing customer to see exactly where their order is at any given time
E-commerce is the stores that provide service for customers via online. It sells a variety of products such as foods, drinks, and many others. It has different sectors which have many classes of businesses. For example online supermarkets are starting to grow today. Previously, have the physical stores or traditional stores but they build an e-commerce now. When e-commerce is becoming popular, they start to do it to get more profit. This essay will examine and evaluate how e-commerce has altered business practices in supermarket, including e-commerce grows very fast, profitable business and convenience for customers, enjoyable and comfortable to shop, and detail information in the e-commerce websites. It also will argue and evaluate the main tactics to increase the profit of internet trading, are convenience delivery home, having good marketing, and providing electronic transaction and good electronic assistance.
A survey was also completed, a sample of 66 undergraduates. Showed a positive outlook on the future of e-commerce. A little over half “57.8%” responded saying they still find it difficult to spend a vast amount of money while purchasing a good online. This paper will outline the pros and cons of e-commerce, traditional brick and mortar businesses and consumer behavior.
That is to say, using e-commerce not only can increase services level to keep customers, but also make profits more than before. Nowadays, there are many companies using e-logistics and e-procurement for customers, because those will be an optimal way to extend and increase business processes in supply chain management and also those are real value methods to attract more customers than before. Therefore, e-commerce can create a lot of additional values in the company in order to maximize its chances of success.
In an increasingly competitive globalized marketplace, e-businesses of all types and sizes are scrambling to identify an appropriate niche to grow their companies in sustainable ways. One company that has demonstrated a flair for succeeding where others have failed is Stupid.com, an e-business specializing in seasonal and specialty gift items with a zany touch for all occasions. Although most of the products offered by this e-business are modest in price, some of them (such as a full-size electric chair replica) can cost thousands of dollars. To determine how Stupid.com has thrived in the competitive environment in which it competes, this paper provides a review of the relevant peer-reviewed and scholarly literature concerning best online marketing practices in general and an analysis of Stupid.com's online marketing practices in particular. A summary of the research and important findings concerning Stupid.com is provided in the conclusion.
The reason e-commerce interests me is I would like to find out how it relates to business in terms of importance, benefits, and influence. E-commerce is relative to my area of study because the goal for my future company will deal with providing services and content to customers via the internet.
An e-commerce website is simply an online shop which gives people an opportunity to buy things online. Nowadays, most people who have access to the internet have used e-commerce websites at some point. Many of the big retailers around the world have experienced a significant increase in sales after setting up an online store. In 2014 online spending of New Zealanders accounted for 6.3% of total retail sales or $2.9bn (BNZ Online Retail Sales Report, https://www.bnz.co.nz/assets/business-banking-help-support/online-retail-sales-index/pdfs/or2015-02.pdf).
Besides, E-commerce is also considerably fast and means that the business will be more efficient. Furthermore, saves costs, as the business does not have the costs associated with running the business. They do not have to pay for such things as lighting, electricity, and fittings. With ecommerce the user has the ability to search for their product without having to look around shops in a time consuming manner. In fact the information is at their finger tips and can be accessed within minutes without even having to leave your home unlike shopping on the high street.
With a steady increase of time, effort, and money being poured into digital marketing over the past few years, one can only wonder what this means for the future of online exchange, or E-commerce. It is said that by 2016, the web will impact purchase decisions of sales totaling $2 trillion. This is over half of all retail transactions (van Bommel et.al.). Digital strategy is no longer something that can be overlooked, an extra tool for a company to take advantage of if they have the time, it is a key marketing driver in our technologically dependent society.
This is the age of the Internet and uses for this technology are expanding everyday. Some of the major newer uses include social networking, public broadcasting, global commerce, etc. E-commerce has become the way business is being transacted in the global economy. Most businesses are using enterprises software (SAP, Oracle, etc.) to manage their business and data mining to become more strategic in order to increase the profits of their companies. Amazon.com is using sophisticated analytics applications. Amazon pioneered business analytics to become the leader of retail industry in the world. Another example of a major online retailer is TaoBao.com in China. It dominates the online retail industry in China and claims more than eight
Regular retail stores are almost becoming obsolete today because so many customers are shopping online. Stores that have been apart of our lives for years shutting down operations, some for good and others are only conducting business on the internet. Whatever the case may be more and more people are turning to the internet to fulfill their needs. E-commerce is a multi-billion dollar industry now, when at first some thought it would fade away like most technology when it first started. Consumers are not the only people who do business online either. Big companies use the internet to do business with other companies; this is called business-to-business transactions