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E-Cigarettes Swot Analysis

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Another benefit of e- cigarettes is they tend to be cheaper than traditional smoking. Long time smokers who smokes one pack a day can end up spending hundreds of dollars a year on smoking. E- cigarettes can be reused time and time again, whereas a traditional cigarette cannot be reused once lit. Traditionally, one pack of cigarettes contains around 20 cigarettes, with an average of 200 puffs per package, and ranging around seven dollars. This translates to one pack a day, costing someone $2,650 in a year. E- cigarettes that are disposable average around nine dollars and are comparable to 2.5 packs of traditional cigarettes, and 250 puffs. This concludes that an average year of e- cigarettes with disposable battery would cost $1,314. The saving within a year is about 1,336 dollars; this is a huge saving with also providing more puffs per unit with e- cigarettes. The fixed nature of e- cigarettes makes them more economical pleasing to the consumer. Disposable e- cigarettes are priced competitively; since they are in the same price range as traditional cigarettes, and even provide better pricing value to their users. …show more content…

As for the reusable e- cigarettes, they tend to be higher in initial purchase cost, but last longer for the consumer, making them a better value for an individual’s dollar. A refillable that is 10ml is priced at 7 dollars and can equal up to 5 packs of traditional cigarettes. Assuming the consumer smokes one pack a day, they will end up spending 511 dollars in one year in refillable's. The numbers have been broken down and analyzed to state that e- cigarettes have become an extremely competitive price aspect to the cigarette market. (IEC,

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