preview

Dupont Model Analysis

Good Essays

DuPont Model Analysis: Assignment 1

DuPont Model Analysis: Assignment 1

Name
University of Maryland University College
September 23, 2009
TABLE OF CONTENTS
Introduction 3
Analysis 3
Recommendations 6
References 8

Introduction

The DuPont Method is a financial method that was first introduced by the DuPont Company in the 1970’s (Brooks, Callahan & Stetz, 2007). It is used to highlight how a company’s finances affect its return on investment. This assignment uses the DuPont Method to analyze the finances of Dick’s Sporting Goods Company. In addition, the results of the analysis are compared to imaginary industry standards. Based on the comparison, recommendations will be provided to ensure that Dick’s Sporting …show more content…

Operating Expense Ratio - the company is not maintaining a high percentage of profit after it pays fixed asset type expenses 5. Net profit, plant & equipment ratio – the company is not effectively utilizing their depreciating fixed assets. The chart below outlines, in accordance to the DuPont Method, the problem areas and their connectivity to the other areas in the financial model.
[pic]
Chart 1: DuPont Model of Dick’s Sporting Goods Please note that the areas in red are the problem areas. The arrows show how each area impacts other areas.
The table below lists the ratios of Dick’s Sporting Goods and their standing compared to industry standards.
[pic]
Table 1: Comparison chart

Recommendations

It is recommended that Dick’s Sporting Goods execute one critical problem resolution process to regain their competitive edge in the industry. Working from the bottom up, the company should replace the failing fixed assets. New or well maintained fixed assets would increase productivity and result in reduced downtime and costly repairs. In addition, the net profit, plant & equipment ratio, gross profit margin and operating expense ratio would all increase to at or above industry standards. The direct result of their effort would be seen in the increase net profit margin. Funding for the hardware replacement refresh should be provided

Get Access