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Dominos Essay

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Brief historyof Dominos The dominos brand was founded in the united state of America in 1960 by Thomas and jamesmonaghan.since then, that business has grown into a golbal network of over 8500 pizza stores in more than 60 countries, involving over 2000 franchises. Over its 49 year history, dominos has developed a simple business model focused on delivering quality pizzas timely manner. Dominos pizza India ltd was incorporated in march 1995 as the master franchisee for India and nepal,ofdominos pizza international of use moreover the company holds the master franchisee rights for silence and Bangladesh through its wholly owned subsidary.Domino’s believes that when a box of pizza is opened, family and friends come together to share the pizza. …show more content…

According to the India retail report 2009, dominos is the largest pizza chain in India and the fastest growing multinational fast food chain between 2006-2007 and 2008-2009 in terms of number of stores. Dominos vision is focused on: exceptional people on a mission to be the best pizza delivery company in the world. Dominos is committed to bringing fun, happiness and convenience to lives of our customer by delivering delicious pizza to their doorstep in 30 minutes or less and its efforts are aimed at fulfilling this commitment towards its large and ever-growing customer base. Dominos pizza constantly strives to develop products that suit the tastes of its consumers and hence delighting them. Dominos believes strongly in the strategy of think golbal and act local. The brand positioning is` khushiyonkihomedelivery’ is the emotional benefit dominos offer to consumers. Major products they offer are pizza, appetizers, pastas, cakes and …show more content…

In 1959 the first franchise unit opened in topeka, kanas,Ten years later, pizza hut was serving one million customers a week in their 310 locations. In 1970, pizza hut was put on the newYork stock exchange under the ticker symbol Piz. Until Pepsi owned pizza hut, the company also controlled a vast network of fast food operations that inculdedKFC, Pizza Hut and Taco bell. With 2900 locations across the world, the restaurant group was the largest in the world.Howeverpepsico decided to spin off its restaurant business as a separate company. Pizza hut is one of the flagship brands of yum brands, which also has kick and taco bell. Pizza hut is the world largest pizza chain with over 12500 restaurants across 91 countries. In India pizza hut has 137 restaurants across 36 cities, includingdelhi,mumbai,bangalore,chennai,kolkata,puneamogstothers.Yum is the process of opening pizza hut restaurant at many more locations to service a larger customer base across the country 

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