Doe Deere: Styles Vs. Trends

How strong are the competitive forces confronting Deere in the global market for agricultural and construction equipment? Do a five-forces analysis and identify the key driving forces and key success factors to support your answer.

What others see as boring, I see as practical. What others see as cheap, I see as economical. Clothing trends disappear as quickly as the newest iPhone fades into technological oblivion. The simple will forever hold a place within society.

Barbara Kingsolver in the personal essay “Life Without Go-Go Boots” argues that people should not feel obligated to conform to society, instead they should embrace their individuality. Kingsolver supports her claim by using chronological order and figurative language. The author takes the reader from elementary school to middle and high school and finally to college and adulthood. The author uses chronological study to show the reader how her style and yearn to be fashionable evolved as she got older and more mature. When she became an adult, Kingsolver realized that conformity was not worth sacrificing happiness and comfort. Kingsolver also incorporates hyperbole into her writing. “High fashion has the shelf like of potato salad, and when

“That’s really the basis of where we put the line toward. The directions that we change or new styles we come up with is all based on what’s in high fashion for men and women.”

At first glance, Doe Deere does not look like your typical CEO. Her hair is a very revealing pastel color. Her makeup is bold, dazzling, and sparks the imagination. You will probably never find Deere wearing anything that is drab or boring. Still, this young woman is a very successful entrepreneur and the founder of Lime Crime Cosmetics Company. The Russian born beauty is also a big supporter of other women entrepreneurs. In addition, Deere would like to share her beginnings with others to inspire those that are thinking about starting their own little venture.

Professional makeup artist and founder of her own line of cosmetics Bobbi Brown once stated that she “believe[s] that all women are pretty without makeup- but with it, the right makeup can be pretty powerful.” This statement is relevant to all people and says that all women have natural beauty, but with the optional added touch of makeup, their beauty can be even further accentuated. Public figure, Kat Von D encourages women to embrace their most natural selves through her own cosmetic line. The print advertisement of Kat Von D’s “Lock-It Concealer Creme” shows women of all colors, wearing minimal makeup, probably just foundation and concealer, and embracing their natural skin color and their ethnic background with her wide array of shades for each skin shade. Makeup over the years hasn’t always catered to people embracing their natural skin. The origins of foundation makeup lead to some health risks and didn’t accept people for their natural skin tone, Kat Von D’s makeup line consists of solid, well formulated, and successful products, and the influence of social media has impacted the growth of the beauty world for all people.

The way that she had learned was to express herself through her makeup. She once said, “Make up is my wig.” Since she was unable to express her beauty and individuality through her hair anymore, she directed it through another form, her makeup. “Take pride in what makes you different; individuality is what makes you different form the rest.” (Unknown)

“American corporate designers were learned in Modernist theory, but nevertheless found bulbous aerodynamic bodyshells an appropriately slick garb for wares of a vigorous, efficient society with an aggressive faith in its future. Flashy exaggeration at the hands of the stylists, ever compelled to ‘improve’ on last year’s model, gave streamlining a bad name.” (Hodges, Coad, Stone, Sparke, Aldersey-Williams, The New Design Source Book, 1992, p.158) Discuss in relationship to the ‘innovation’ in household designs of the 1950’s, how do these designs compare to similar examples of today? Do designers today feel “compelled to improve on last years model?

“Being yourself never goes out of style.” The average person would think that some world changing person said this but nope. Elle Woods said this. Elle Woods as in “Woods comma Elle”, the main character in the movie Legally Blonde. Legally Blonde is my all-time favorite movie. Actually, every day I strive to Elle Woods. She is basically my role model in life. This may seem silly, but really behind all the pink, Elle Woods is actually a character that may people should take notes from. The Elle Woods, in the movie “Legally Blonde”, is so appealing to me because it she shows that women do not have to follow stereotypes and can do and be whatever they want; every woman should have the blonde ambition and independence that Elle Woods has.

According to Ultimate John Deere By Ralph W. Sanders (), John Deere was as considered by many more of an adapter of technology an imaginative marketer rather than an innovator. He was a keen on seeing value in new ideas and adapted them to his products so that they could better serve his customers4. In addition his desire for quality transposed to become the family tradition transforming the on-man plough making shop to the largest farm equipments making company in the world.

Fashion plays a major role in a person’s life because it is expressing how one looks and feels about one’s self. Clothing, accessories and makeup communicate fashion, which are all successful ways of bringing attention and persuasion to popular fashion brands. However, can also lead consumers to higher standards thinking that they can resemble the professional model posing in the advertisement. Like a Cover Girl advertising fade proof, waterproof, and ignore- proof mascara and new intense eye shadow blast that has a photo of Drew Barrymore behind a light grey background with light blue eye shadow around her entire eye. Likewise, revealing Drew Barrymore’s greenish blue eyes with perfectly curled black eyelashes that one can have from the use of this particular new Cover Girl eye shadow blast and mascara.

If you look back through the past sixty years of fashion, you may notice a pattern.

“Fashion used to come from one source at a time, be it the street, the runways or the entertainment business. The interesting thing about today is that influences come from high and low-everything from couture to Target.” –Michael Kors

John Deere has seen many changes since its founding in 1837. It began with a polished piece of steel that became a plow, and from that humble beginning an agricultural powerhouse was formed. John Deere has created many tractors and farming instruments that have made farmers lives easier. John Deere has delivered superior products to the world of agriculture. Agriculture has improved immensely due to product technology and innovation. (expand)

Deere & Company since the beginning has always aimed to support owners of their equipment and to make owners of any other equipment wish that they had purchased a Deere instead. Their approach to business has truly set themselves apart from their competition and has left a strong impression on both their consumers and their competition. The fact that Deere since the beginning has always looked to produce the highest quality of equipment has positioned them at the top of the industry.