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Dealing with Controversial Mascots

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The Merriam-Webster dictionary defines mascot as, “a person, animal, or object used as a symbol to represent a group (such as a sports team) and to bring good luck.” Hopeful sports teams around the United States rely on their mascots to bring in positive energy as motivation to help win the game. The mascot often serves as the face of a team, and acts to define the team’s character to their opponents. The mascots represent the community that the team belongs to, and that is a big role. When a mascot is offensive or isolates a particular group of people, the mascot can also bring negative attention to the team. The negative publicity will often result in a mascot change. Many of the most controversial mascots in history have been …show more content…

They still wanted to make use of the school’s distinctive red jerseys, so the name now refers to the colour of their uniform. Considering the root of those jerseys was meant to imitate the native people’s red skin, some might still find the new mascot offensive. At the University of Hawaii, “the Rainbow Warriors” were deemed offensive by the students because rainbows are associated with the gay community. In response to this controversy, the university allowed each team to pick it’s own mascot, most teams are known simply as “the Warriors,” while others chose to take a more progressive approach. The basketball team is still known as “the Rainbow Warriors,” but the baseball team, perhaps the most tolerant, is simply known as “the Rainbows.” For St. Bonaventure University, the name change was brought on by embarrassment. The men’s teams were known as “the Brown Indians, “which is offensive on it’s own. The women’s teams were called the “Brown Squawks” until 1979, when a Seneca chief informed them that the name was their word for “vagina,” a fitting term for a women’s team, although not family friendly. Not all controversial mascots are related to the American Indians. The University of California at Santa Barbara is cheered on by Olé the Gaucho, referring to Latinos from South America. The name is not as offensive, possibly because it is a specific character that happens to be

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