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Consumers Know If It's Made In Australia Or Not 'By Susie O' Brien

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The issue of consumer rights and food safety has recently been debated in the media. In an opinion piece titled "Consumers have the right to know if it's made in Australia or not" by Susie O'Brien published on February 18, 2015 in the Herald Sun. O'Brien contends in a concerned, outraged and mocking tone that consumers should know where food is being produced. The author targets governments, food companies and legislators in an effort to persuade them. O'Brien argues using an attack and an appeal to health that governments need to let consumers know where food is produced for their safety. The author attacks government by stating "the government needs to make sure all fresh food is safe... it is up to our government to ensure food safety". Through the use of this technique, O'Brien positions the government to think about how safe food is when it is imported and feel concerned for the citizens, which could prompt them to change laws to state that all products must have the country of origin on it. Additionally, O'Brien appeals to health and states that "some of those affected by hepatitis were disgusted to find berries... were in fact from China, or Chile but packed in China." This may make the …show more content…

The author explains how food labels such as "natural" and "local" have no "legal meaning" whatsoever, thus making food companies think about if they can get in legal trouble and feel worried which may lead to them changing these labels. Moreover, O'Brien attacks the ACCC (Australian Competition and Consumer Commission) and makes them seem dumb by ridiculing their statement "look carefully". This could make the ACCC think about their image and feel concerned about their reputation, which may lead them to change what they say. By using these techniques, O'Brien creates a strong argument which may cause these companies to adopt the authors point and

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