Case Study: Moate Golf Club

Wentworth By The Sea Country Club is a country club located in the town of Rye, NH on the water. It is a non-equity club, meaning it is not owned by the members. It is instead owned by a single owner who has to pay for any of the cost that are incurred in the club, wether it be renovations or repairs. The club has about 700 members which about 400 of them are golf members. These 700 members are hosted by a 13 person management team which is made up a general manager , assistant general manager, Head Golf Professional,Golf Course Superintendent, Pro shop manager, Director of tennis, Catering Sales Director, Clubhouse manager, Controller, Accounting Assistant, Fitness Director, Dining Room Manager, and Asst Banquet Manager. There are three

Stonebridge Country Club is proud to announce the addition of Kara Rowden as the new Director of Catering and Social Events. In her new role, Kara will be responsible for the management and day-to-day operations of the Catering Department including all the Social Events. Kara believes in fostering a culture of service excellence and plans to take exceptional care of our members and clients. As a Member of the Club Manager’s Association of America (CMAA) she is very knowledgeable in her field and she is also proficient with computer software and programs.

Statement of Issues: American Golf Corp is requesting a review of the Fulton Superior Court (Georgia), which has favored Jeffrey and Haley Manley for the actual damages and approved the golf course operator’s motion for a directed verdict for punitive damages for the Manley’s for the negligence action at the golf course. They are suing the company of the golf course and seeking punitive damages. The court decided that American Golf Corp is responsible for punitive damages but has allowed the claims for actual damages to go to trial. In Case No. A96A0615, American Golf Corp appeals from a jury verdict of $140,000 for Jeffrey Manley and $10,000 for his wife, and in case No. A96A0616, plaintiffs cross-appeal from the trial court’s denial of their motion for a pre-judgement interest.

The golf industry is a competitive industry. It is especially competitive for Islington Golf Club. Islington has a lot of competition, 30 other courses within a 30 minute drive from Toronto and several located within 5-10 minutes. Many of the courses located close to Islington Golf Club have recently undergone renovations or have more amenities to offer members. These factors make it hard for Islington to get new members because they do not have the extra money for renovations and upgrades.

- If yes how satisfied are you with it? [Very Satisfied] [Satisfied] [Somewhat] [Dissatisfied][Very dissatisfied]

Callaway Golf Company (CGC) excelled in designing, development, manufacture and marketing of Golf clubs and accessories. Established in 1982, the publicly traded company recorded a steady growth in sales from $5million in 1988 to $800 million in 1997. This was possible due to clarity in vision of its CEO Ely Callaway, which was aimed at making a satisfying product which was uncommon and enjoyable for the average player rather than professionals. The revolutionary clubs were sold to professional as well as average players at premium prices driven by the high performance delivered by them.

Callaway Golf Company is considered a leader of the golf equipment industry through its development of technologically advanced golf clubs that compensated for the most amateur players with poor swings and helping them achieve a better golf game with the introduction of Big Bertha in 1990 and launched Callaway Golf Company forward at great speed into notoriety of the golfing community (Gamble, 2000). This analysis will thoroughly dive into the many parts of the case of the Callaway Golf Company.

In this report I will discuss the communication problems which exist at Rolling Meadows Golf Club. The problems discussed will deal with channels of communication. The areas which are causing problems are internal. Radios would solve these internal problems.

Callaway Golf Company’s (CGC) had seven key success factors to include: the founder’s vision; product design; pricing; product development; sales; marketing and the media.

Callaway Golf Company began to take form in 1983, after Ely Reeves Callaway Jr. sold Callaway Vineyard and Winery for a $9 million dollar profit. Shortly after the sell of the winery, Callaway ventured in to the golf equipment industry and bought 50 percent of Hickory Stick USA. Callaway knew from the very beginning that this company’s profits were limited as long as the product line wasn’t changing. “Callaway noticed that most golf equipment had changed very little since the 1920s and believed that , due to the difficulty of the game of golf, recreational golfers would be willing to invest in high-tech, premium-priced clubs if such clubs could improve their game by being more

They should provide discounts to retailers, which will provide better margins and more services in order to influence purchaser at the point of sale. One price for all retailers avoids channel conflict. Track retailer behavior to provide varying volumes of sales call. Adopt ways to improve relationship on one to one basis. Also, think of education on retail front. Sales people are the key figures for selling their products they should motivate them, by providing incentives, rebates commissions etc the sales people should make surprise visits, as a customer to see how their products are being displayed and to study the customer's behavior towards their products. They should provide the retailers with physical space for better inventory management, loss of sales were accounted, because there was no replenishment.

Q. Do golfers enjoy having a digital map of each hole that includes distances to the pins as well as distances to the hazards?

To develop a pre-fire plan for the Duffer’s Wood Golf Clubhouse, one way to implement a plan would be to adopt a spreadsheet with different sections. Being one of the initial officers to arrive at the Clubhouse, first thing I would like to see on the plan would be a contact person and phone number, especially if the emergency occurs after hours. Secondly, the plan should include building information such as the location of the lock box, fire panel, total square feet measurement, number of floors, basement, construction type, roof type and number of exits available. Does the facility provide the accessibility to an elevator? If so, the plan should illustrate the area of the main elevator control panel. We would need to include the

Fast changes in environmental market place such as social development (globalization and development of social networks), economic unsteadiness (crises), technological progress, fast growing competitive world and strict marketing regulatory directly affect work of most of marketing companies or marketing and brand image divisions of the companies. I order to implement a successful campaign or increase sale and consumer awareness companies have to stay in pace with recent marketing environment and take into consideration every possible detail that might help or ruin image of a company or product.

Our town is notable for having several interesting golf courses. For those residents whose interests lie in other pursuits, those courses are a waste of large quantities of otherwise useful space that could be better used to construct another mall or store. For the golf enthusiasts among us, however, the preponderance of courses is a delightful benefit of living in this otherwise uninteresting locale, where the only saving grace is the plentiful supply of interesting people.