Jasmin Harvey Professor Gary Clark Business Management 1301 24th November 2015 Think Outside the Box – Apple, Inc. I had the pleasure of researching Apple, Inc. I don’t own any apple products but I do admire the story behind the product. We are going to go behind the scenes of the major company Apple, Inc. We will look into the services, products, financial profile, history, and marketing. In order to understand who Apple is today we have to understand where it came from. The headquarters for the company is in Cupertino, California. The current CEO of the company is Timothy Cook. Apple currently has 92,600 employees worldwide.Apple Inc. was founded by Steven Wozniak and Steve Jobs in 1976. They had a vision that no one else could possibly understand. It’s hard to see someone else’s vision. Let’s take a look at where the name Apple came from. Jobs and Wozniak was in the car when they thought of the name apple. Jobs was on a fruitarian diet. They wanted a name to represent something that everyone always wants. I don’t know about you, but I’m not always a fan of apples. Jobs recently visited an apple farm and thought the name sounded fun. Wozniak was a fan of the Beatles, and he questioned due to the Beatles record label Apple Records. Jobs was more of the visionary type of person. He seen something great into what Wozniak was trying to create. Sometimes that’s all you need is a little push in the right direction. As I continued to research Apple it amazes me how someone
Apple Inc. is an influential and pioneering American multinational corporation that designs and manufactures consumer electronics. Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976, having the headquarters situated in Cupertino, California, United State to develop and sell personal computers. It merged as Apple Computer, Inc. on January 3, 1977, and was renamed as Apple Inc. on January 9, 2007. Leading the charts of the retail market in terms of sale Apple has 453 retail stores in 16 countries and an online store available in 39 countries.
Apple Incorporated has come a long way over the years, starting more than 3 decades ago in 1976. Apple was founded by Steve jobs, Steve Wonzniak and Ronald Wayne initially entering a niche market in the production of the first computer, the Apple I, followed by the Apple II in 1978. Apple began its career as a successful company based upon strategic innovation, and they remain that way today, but it wasn’t always sunshine and lollipops, they experienced their fair share of struggles too.
April 1, 1976, Steve Jobs and Steve Wozniak created The Apple Computer. They incorporated the company on January 3, 1977 in Cupertino, California. Apple, Inc. is responsible for bringing to market such products as the Macintosh desktop and portable computer, iPod and iTunes, and most recently, the iPhone. What many people may not know is that after founding Apple, Jobs was fired by the company 's board of directors 10 years later at age 30. After his termination, he went on to create two more companies. During this period Apple went through three different CEOs and their stock price dropped to $2 a share. As a result, Jobs was invited back to join the company as CEO. Not only did Jobs rejuvenate Apple but it flourished (Finkle & Mallin, 2010). Apple has over 66,000 employees in the United States, from engineers to retail employees, app developers, suppliers and manufacturers.
Apple Inc. is a globally recognised pioneer in the tech industry. It is a corporation that designs, develops and sells electronic products such as tablets, computers and phones. Founded by Ronald Wayne, Steve Jobs and Steve Wozniak in 1976, it is a multinational corporation with headquarters in Cupertino, California. Tim Cook has been CEO since Jobs’ passing in 2011.
Apple is a company that designs and manufactures computer hardware, software, and other consumer electronics. Steve Jobs, Steve Wozniak, and Ronald Wayne established Apple and incorporated it in 1977, in California. Apple has grown into a multibillion-dollar business and has become a Fortune 500 companies. I chose Apple because I own many other Apple products. Apple started with just the Macintosh computer. Now, they have created other popular items like the Ipad, Iphone, Ipod, Iwatch, and Macbook computers. “The Company’s business strategy leverages its unique ability to design and develop its own operating systems, hardware, application software and services to provide
Apple Inc. is a software and electronics manufacture that was established in 1976, by Steve Jobs, Steve Wozniak and Ronald Wayne. The first computers the company manufactured were aimed at computer hobbyists, while they worked on making their computer simpler for the non-computer users. They later succeeded in creating the Apple II model which would become one of the most popular computers in the through
Apple Inc. is an American multinational technology business headquartered in Cupertino, California, established by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976, to sketch, fabricate, and sell consumer electronics, computer software, and online services. Apple is the world 's second-largest information technology company after Samsung electronics, the world 's largest technology company by total assets. On November 25, 2014, Apple became the first U.S. Company to be treasured at over 700 billion dollars, besides being the largest publicly traded corporation in the world by market capitalization. Apple is a very successful producer of computer software and hardware, however it has demonstrated internal and external areas that need enhancement along with other areas that prove to be profitable.
Apple Inc. was founded on April 1, 1976 in Cupertino, CA and was incorporated on January 3, 1977 (Apple, 2010). The company was founded by Steve Jobs and Steve Wozniak. Jobs also asked his former colleague from Atari, Ronald Wayne to join them in their startup. Wayne designed the first Apple logo. In early 1976 Jobs approached a local company store, The Byte Shop, said they would be interested in the machine, but only if it came completely assembled (Foljanty, 2010). The shop ordered 50 Apple I computers which sold for $666.66. The three owners would assemble the Apple Is at night in their garage still managed to deliver the ordered Apple Is in ten days. In April of 1976 Ron Wayne resigned from Apple Computer because he felt the financial
The Apple device you're holding in your hand right now, had to start from somewhere right? Well behind that screen of pixels is two men, one being the world famous Steve Jobs, the other hiding in his shadow. “The Apple 1 was the first piece of equipment these two geniuses built, It was one of the first Personal Computers ever made according to "Steve Wozniak.”This computer was first presented at the Homebrew Computer Club, where it wasn't widely accepted because it was believed that no one would have a need for a personal computer (“Steve Wozniak"). The first Apple 1 ever built was built inside of a briefcase where every component was either bolted or glued in. Apple made 63 Apple 1’s and only 6 remain to be alive and working today. The last Apple 1 to ever be sold was in 1999 and bought for 50,000 dollars.(“Apple’s greatest products”). The giant company that many know today
Apple’s root problem is the ability for competitors to drive product prices down through the creation of comparable devices or software. Apple is known for aspiring to bring innovative products to market at a premium quality and accompanying high price. Gaining high profit margins on the sales of their products has counteracted the lesser global market share percentage Apple has compared to other leading PC vendors. Exhibit 3b in the case study shows HP and Dell with more than double the market share in the year 2002-2014 in the United States alone. Apple did not make the top list of market share percentage on the worldwide market comparisons. In the more recent years of 2012-2014 Android became a top competitor with Apple by competing with comparable devices and operating systems. Apple cannot afford to let competitors have the opportunity to control their pricing strategies and affectively decrease customer perceived value.
Johnson et al. (2010) explained that Apple Inc. was established by Ron Wayne, Steve Wozniak, and Steve Jobs founded the company in 1976 , which is headquartered in Cupertino, California, United States. Apple Inc. is an American multinational corporation that develops, manufactures and markets personal computers, consumer electronics and software, and related services. (“Apple Inc. SWOT analysis - Strategic Management Insight “n.d., para.1). "Company Overview.", (n.d.) reported that the mission of “Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software, and the Internet offerings” (para.1). According to “Company Overview.", (n.d.) article that Apple of mission statement to deliver world-class computer products for all consumers. Apple’s core goal is to provide a meaningful computer experience to its targeted customers. (para.2.) Johnson et al. (2010) recently studied that the company's business strategy uses its unique ability to design and develop its own operating systems, hardware, application software and services to provide its customers
Steve Jobs , Steve Woznaik and Ronald Wayne founded Apple on 1st of April 1976 to develop as well as sell PCs. Initially it was called the Apple Computer INC but was later renamed to Apple Inc on 9th January 2007. This was done to position the company and shift its focus towards consumer electronics from being a computer company. It is an American MNC headquartered in Cupertino,California. Apple develops and designs its own range of products and follows a ‘close door policy’. Some of its best known products are Mac PCs, iPod, iPhone, IPad, iCloud, iTunes, Safari, Siri, and App Store etc. In 1998, Jobs reshaped Apple, with senior managers who had a enriched
According to "Apple And The Environment" (2012), “Apple is still the only company in our industry whose entire product line not only meets but exceeds the strict energy guidelines of the ENERGY STAR specification”. According to "IBM Supplier Conduct Principles: Guidelines" (2004), “IBM suppliers will operate in a manner that is protective of the environment. At a minimum, suppliers must comply with all applicable environmental laws, regulations and standards such as requirements regarding chemical and waste management and disposal, recycling, industrial wastewater treatment and discharge, air emissions controls, environmental permits and environmental
Apple Incorporated is the leading innovative technology company in the mobile phone community. The business was founded by Steve Jobs and Steve Wozniak, who created a personal computer located in Cupertino, California back in January 3, 1977. The mission statement simply states that Apple is committed to bringing the best technology experience to educators, students, creative professionals and consumers around the world through its innovative software, hardware and Internet services.
Throughout history there have been many successful companies as well as companies that have been a debacle. The success of the company has to do with the management and how it executes its strategy. If the management is ineffective, the company will most likely fail; however, if the company has good management it is more likely to prosper. There are many responsibilities that a manager must complete, chief among them are the four functions of management are planning, organizing, leading, and controlling (PowerPoint). In order for the company to be successful the management must fulfill all four functions. In some case not all four functions are met to expectation, with the results that the company to be not as successful as it could be if they