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Brave New World Rhetorical Analysis

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In Brave New World, author Aldous Huxley employs a variety of rhetorical strategies, including Aristotelian appeals, symbolism and figurative language to express that while extreme technological advancements may be innovative, it can lead to government totalitarianism, stripping free thought and self expression from a society. To begin, Huxley utilizes Aristotelian appeals in order to incite a response of discontentment towards dangerous technologies from his readers. In his novel, the author highlights the ways in which scientific advances could be converted by a totalitarian government into innovations that would ultimately alter how individuals behave and think. Towards the beginning of the novel, the author details the laws against natural …show more content…

In World State Society, individuals believe that "Bokanovsky's Process is one of the major instruments of social stability" (8). Huxley utilizes the citizens’ appreciation of this Process to emotionally appeal to his readers. Bockanovsky Process’ strays away from the idea of family, something that continues to be an important aspect in the lives of contemporary citizens. This therefore reinforces the idea of detrimental scientific advancements. Furthermore, World State Society strives to “mak[e] people like their unescapable social destiny” through conditioning and harmful substances prior to and after birth” (13). For instance, the controllers of the government condition individuals so that they remain ignorant, yet satisfied of their low status in order to maintain stability. This additionally appeals to audiences emotionally in that in the contemporary era, we are taught that an individual can rise up from poor beginnings …show more content…

It is important to note that the citizens in Huxley’s novel are always happy. While happiness in its purest form is greatly treasured in our modern society, happiness in World Society existed in the form of a drug by the name of ‘Soma.’ In their society, the commonly used, “euphoric narcotic pleasantly hallucinant” drug symbolizes a state of happiness that is rarely attainable in the contemporary era” (37). However, it is significant because it symbolizes the powerful impact that science and technology have on society. In situations of unease and apprehension, and also in individuals are not only encouraged to, but conditioned to take doses of Soma, which brings them back into a state of high which ensures absolutely little to no acts of rebellion. Furthermore, Soma is commonplace that it is “served with the coffee” (50). This come to illustrate the immense amount of influence that scientific innovation and government regulations have on individuals to the point where it becomes integrated into their everyday lives. While the usage of drugs is greatly ridiculed in the modern world, it is encouraged in World Society, and this comes to demonstrate how great emphasis on scientific innovations can be destructive, stripping away natural human

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