Body Image In The Fashion Industry

Walking into the library at most high schools brings to the eye an array of fashion magazines in the front shelves. Most schools acknowledges that fashion has a large audience, but the skinnier and skinnier models have created a large group of people with eating disorders and bad self-images. In her article “What’s Wrong with Skinny?” that discusses eating disorders linked to the fashion industry, Lisa Hilton states that women are “so pathologically stupid that they are unable to distinguish the fantasy of the runway from the realities of their own bodies”. Fashion is something that many girls let influence them into changing how they dress, feel, and eat; the skinnier the models are (or are “retouched” to look), the more it supports eating

The Fashion Industry is affecting our body image in a huge way. They are the number one contributing factor in how we perceive ourselves and what is normal, especially in young girls. The following research shows some of the negative effects of the Fashion Industry. First, the negative effects of the media on body image and how it give countless an unrealistic views of what is normal. Second, how the Advertising and Magazines can affect our self-image in a negative way by using extremely thin models to promote sales. Eating Disorders will be looked at lastly, to reveal the high number of women and young girls suffering from anorexia and bulimia and how much responsibility falls on the Fashion Industry. The conclusion will end with the review of key factors and how the fashion industry has affected the self-esteem and body image of our society.

Youthful kids today are so stressed over what they look like and how they dress. Today 42% of young ladies in grades 1-3 need to be more slender, 51% of 9-10 year old young ladies feel better about themselves when they are eating less, 53% of 13 year old young ladies are despondent with their bodies and when they are 17, 78% of them will be. For what reason do you imagine that these young ladies feel along these lines? Promotions of ladies being 'flawless' impact pre-adulthood. When they are 17, these young ladies have seen 250,000 TV ads revealing to them they ought to be an enhancing object, sex question, or a size they can never accomplish. In this promotion it demonstrates how photoshopped this female model is. In the best picture she has

As a wise man once said, “To love yourself is to understand you don't need to be perfect to be good.” However young girls have so much pressure put on them to look in a way that is not only unrealistic but also unhealthy. As a result of this, young girls have a very negative body image and self-confidence.The problem is the unrealistic body standards that media and society have set for girls. According to SSCC, the average American woman is 5’4 and 140 pounds. There is a clear problem when the media is only advertising women that are 5’11 and 117 pounds, which is the average American model. Even though the body of a model is very rare and uncommon,girls are expected to look like they do. However, by promoting a positive body campaign, stopping the portrayal of fake and photoshopped models in the media, and expanding the diversity of models, we could lift unrealistic body standards and start accepting everybody as beautiful.

Under society’s customs for decades, young women have found themselves immersed in the pressure and anticipation to have exemplary bodies. Nearly every young woman prefers to be slim, have a perfectly shaped body, that is beautified by applying pounds of makeup to their face but does not appear ridiculously overdone. Who’s responsible for these measures imposed on young women? When a young girl picks up the model on the cover of Vogue being called flawless, naturally it’s easy for her to then aspire to be a real-life imitation of the that model. These companies produce magazine covers shown with girls’ images daily. As if keeping the perfect body wasn’t hard enough, our culture also forces girls into the forever expanding world of composition, however, body image is a surging subject for young girls. Advertisements and pictures of lean female models are all over. Young women are measured and perplexed by their physical appearances with attire intended to raise their physical structures; social media, magazines, the society, marketing campaigns, advertisements, and the fashion gurus add to a strand of excellence.

In the world today, the media makes it hard for a girl to be ok with her body. Society, in general, persuades young women to feel that any size above a two is too big or that a women needs make up to be beautiful In 1950, when televisions were first finding their way into homes, the media’s portrayal of “the ideal” female was drastically different than what people portray today. At that time, mannequins and models reflected the average woman’s size. Mannequins and models have grown thinner by the year, increasingly desperate with the average women’s physical form. This problem causes many young women to starve themselves to get to the perfect image we have created for them today. One in two hundred American women suffer from anorexia; two

Body image has become a huge issue in society today, with magazines such as Shape, Covergirl, Vogue, Seventeen, or celebrities such as Carrie Underwood, Jennifer Aniston, Angelina Jolie, or Kylie Jenner. Women, especially teenagers, find themselves thinking that they have to look like the model they saw in a magazine, or on social media. The media is greatly responsible for the growing of the “ideal” thin women. Statistics show that diet and weight control advertisement appear ten times more in women’s magazines than men. Showing thin models next to them which leads girls to eating disorders, harming their bodies so they have an “ideal” image of what they think they should look like.

The fashion industry plays a huge role in portraying bad images of ideal beauty, which in turn affects today’s society perception of their own body image. Not only are women affected by what is seen and heard about how the perfect body should appear, children of young ages are now feeling insecure and obsessed with their bodies before they reach teenage years. This ‘ideal image’ the fashion industry continues to enforce only focuses on very thin models who seem to be in shape and are very healthy. Furthermore, many people think of the influence from the fashion industry as being human representations (models). Because of the rising problem with the image of beauty within the fashion industry, it is shown that even mannequins and non-human representations (mannequins, dolls, photoshopping) of bodies play a significant role in women’s body image; which causes problems to the individual. (Anshutz & Engels, 2010). Body image and self-satisfaction, eating disorders and non-human representations all can cause harm to the individual, if prolonged.

When Victoria’s Secret is allowed to have models prance around on screen but Lane Bryant Ads (lingerie for plus size women) is banned then there’s a problem. The media is portraying these models who are thin to the point where it is unhealthy. And the media is feeding society lies. A perfect example is of Gerran Tyler. Tyler was a 12 year old supermodel. She walks the run way for clients like Marc Jacobs, Calvin Klein, and Betsey Johnson. She’s tall, thin, the perfect model because she hasn’t hit puberty yet. She walked during New York Fashion Week and posed for these designer brands advertisements. This body type is unachievable for almost all adult women (Roberts). Somebody in their twenties or thirties doesn’t have the ability to look like a twelve year old girl, but this is how these designers are telling us to look. Tyler had an amazing career and high expectations but the fame didn’t last long. As she got older and hit puberty she began to develop boobs, hips, and curves. She began getting less and less bookings. Her supermodel career was virtually over. “Eighty percent of 10-year-old American girls say they have been on a diet” and the, “Number one magic wish for young girls 11-17 is to be thinner” (Missrepresentation). This self-esteem problem with young girls is a result of these unobtainable ideas of beauty. Jennifer Siebel, creator of the documentary Missrepresentation, says

Research indicates that exposure to thin ideal images in women's magazines is associated with heightened concerns for body shape and size in a number of young women, although the media's role in the psychopathology of body image disturbance is generally believed to be mediated by personality and socio-cultural factors. The purpose of this research study is to know and gather solid facts and reasons about fashion magazines affecting the teenagers’ body image in a form of research to self evaluation through careful accumulation of acceptable data and relevant resources for such data to be precise and spontaneous in its respected details to support results.

This power has allowed the creation of new standards for women who are expected to be in perfect in every way and do everything to reach the established standards, even if it means putting their life at risk in order to meet the “ideal” body or face. Being exposed to these models flaunting their perfect bodies millions of women suffer from insecurities and low self-esteem. In the article Reconstructing the Ideal Body Image in Teen Fashion Magazines the writers Malachowski and Myers state that “Magazines are particularly influential because they target an audience in which disordered eating is most common, and display models that are thinner than 98% of American women” (2). Studies show that the most affected by these ideals are girls and teenagers, which is sad because they only care about looking like models in orders to be considered beautiful or just to be part of certain group. In the article No model for girls Fiona Bawdon states that “In a study of 3,200 young women carried out in February this year by Girlguiding UK, over half of 16- to 25-year-olds said the media showed in magazines or fashion advertisements made them feel that "being pretty and thin" was the "most important thing". This proves how the media and The Fashion Industry guide and shape the concept that society has about beauty

Today, people seem to be judged on outward appearance more than ever. The people who face this judgement the most are young women. With the constant bombardment of beauty standards that must be met, many young women turn towards the advice of magazines. However, most of us don’t recognize the perfect girl on the cover, she’s supposedly the product of listening to the magazine’s advice. However, to the dismay of many young women, she is pure fiction, edited beyond realistic expectation, and yet our young women are expected to emulate this image. The result of such pressures can prove to be too much to handle and young women often resort to pathogenic dieting and experience body image and eating disorders. The increase in mental health disorders associated with body image in teen girls attributed to the unrealistic standards set in magazines targeted toward young women, therefore magazines need to use images that reflect the realities of the target audience and should not be heavily edited.

With the media being a very popular way of communication and self expression in today’s culture, it influences the way of younger generations to be more involved in today’s technology, and to allow them to influence the world by the press of a button. But one of the topics that is very controversial is that in today’s society is the high expectations of what they think a girl has to look like, from girls not having stretch marks or scars, to magazines and photographers using photoshop to convince readers that the model looks like that. With all of these being factors that there is pressure is high for many girls around the world, this has to resolved.

Surrounded by images of young celebrities who are painfully thin or very slender, girls growing up today can feel so much pressure to meet the same standard. Trying hard to look like their idols, some girls fall to eating disorders, like anorexia and bulimia, and some abuse drugs to help them lose weight. Celebrities today are slim, pretty and wear lots of makeup. Girls often compare themselves to celebrities and say that they aren’t as good or even as pretty as them. Some celebrities are asked to drop a few pounds before a movie or before they can even get the role. “The average teen girl gets about 18- minutes of media exposure daily and only about 10 minutes of parental interaction a day,” said Renee Hobbs, EdD, associate professor of communications at Temple University. This shows the amount of media teenage girls are influenced by in just one day. Social media, TV, and magazines are proven to be a major contributing factor to representing a perfect body image that influences young teenage girls everywhere. Society expects girls to look a certain way. Most of the time, our opinions of our own bodies are negative, and we feel we do not meet society’s

Beauty standards in America are always changing and continuously on the rise due to society’s constant obsession with the perfect body image. This image is built upon the things we see in movies, television shows, and magazines, which causes girls to feel the need to look flawless and set far-fetched goals for their physical appearance. Today’s era marks tall, skinny and flawless faces as beautiful, and if girls don’t have any of these attributes, they truly believe that they aren’t as beautiful and will do whatever it takes in order to obtain that beauty. In today’s ever-so-demanding society, social media, flawless models, and pressure from not only peers but from family as well, have all implemented a negative impact