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Aristotle's Rhetorical Elements Of Communication

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Most people are familiar with Aristotle's famous rhetorical elements which consist of logos, ethos, and pathos. These elements are designed to categorize different methods of communication into logic, ethics, and emotion. They can be very helpful in public speaking situations such as speeches, and even in writing. They can also be broken down into nine different cognate strategies that fall into each of the three rhetorical elements. When utilizing these strategies, the speaker is able to set clear goals on what they would like to communicate. Conciseness is one of the strategies that consist of key highlights that give the reader a clear understanding of what will be expected. An example of this would be an email such as, “Next Saturday, we will be …show more content…

Men will wear a white or grey button up shirt with black slacks and dress shoes. Women are to dress professionally in a blazer and closed toe shoes.” Expectation is also straight to the point, and can also include deadlines and payment details. Falling under the ethos category as well, credibility is considered a cognate strategy. Credibility is important when getting professional recommendations and recognition. An example of this would be, “In regards to your consideration in promoting Sarah, I can say with all honesty that she is one of the hardest workers in her department. I have worked as her boss and mentor for a total of 5 years now and I believe that she has a substantial amount of dedication and loyalty to this company.” Falling under the pathos category, tone is a cognate strategy that evokes more emotion than the previous strategies. It is used to express a certain feeling behind something. For example, if a well respected manager left the company, I feel as though the letter would include a specific tone. The letter would look something like this, “I regretfully share with you this information. Brett Davis, our

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