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Animated Movies : Gender Stereotype In Animated Movies

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Sohil Vaidya
Zach Villegas
ENG 1020-015
09/13/17
Gender stereotype in animated movies Animated movies have always been a part of a person’s life, especially during the childhood. These movies are meant to be a refreshment activity for children. However, these innocent display of animation despite their educative aspect acts as a slow poison which ingests some deeper negative messages into the audience, which happen to be children or even adults in some cases(Baker & Ball, 1969). Children tend to look for a model in their early years(2-3 year olds). They learn through imitating what they see. Children at such ages usually take other same-sex people in their immediate surroundings as models. Children imitate their father’s behavior if it’s a boy, and they imitate their mother’s behavior if it’s a girl, which links back to what the children watch. In addition to copying behaviors of the same-sex people in their surrounding (Parents), it also includes fictional characters which they watch in cartoon movies. It is because children at that age group cannot differentiate between a fictional character from a non-fictional character(Noble, 1975, p.84). Children taking cartoon characters designed according to the customary gender norms as models can make a definite adverse impact on their future. Furthermore enhancing the gender stereotype issue as the majority of the animated movies have specified roles for each gender. Let it be a Disney, Blue Sky, DreamWorks or any other animation studios, majority of the movies that they have created show gender stereotype in one way or the other. Snow White from Disney’s Snow White and the Seven Dwarfs shows gender specific female stereotypes seen in the society. Snow White is seen doing domestic household works, taking care of the dwarfs and animals, naive enough to take a bit of the poisonous apple, and most importantly she is saved by a prince. She stands as a model for the young girls that they must give high priority cleaning and taking care of others. Moreover, Snow White shows that there will be someone to save her from a problem. This might create a huge issue of depending on someone every time. Considering another masterpiece of Disney for deceiving children into

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