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An Analysis Of Gladwell's Reasoning

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Gladwell compares his reasoning to more familiar ideas that help a common audience make sense of his argument and draw parallels between his own statements. Most of his ideas are considerably complex, and without proper clarification, a reader could easily get lost trying to make sense of his reasoning. From time to time, Gladwell incorporates vivid similes to keep his writing alive and compelling to the audience. To elaborate on his point that the root cause of plane crashes is unrelated to the plane’s mechanical stability, Gladwell states that, “The typical commercial jetliner—at this point in its stage of development—is about as dependable as a toaster” (183) . This statement would definitely stay in the mind of someone who is not very

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