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A Research Study For Integration Of Different National Enterprise Culture

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Research Proposal----Corporate Culture Section 1: Title A Research Study for integration of different national enterprise culture: One of the difficult problems of cross-border mergers and acquisitions------case study for China electron Company. Section 2: Key words 1. Enterprise Culture 2. Mergers and Acquisition (M&A) 3. China special relationship: guanxi 4. Case Study Section 3: Aims of Research The research aims to: 1. To investigate what is the major different culture between China companies and Western companies. 2. To analyse the reasons why China companies failed when they acquisition the Western company. 3. To promote the leaders ' cultural awareness when they face multinational company issues. 4. Employ a range of quantitative and qualitative methodologies to collect data for primary research. Section 4: Background Since 2000, the number of transnational mergers and acquisitions (M&A) is increasing not only for Chinese enterprises but slao for the international market as well. However the overall result of transnational M&A is not satisfactory. Analysis the international market, about 61% of mergers and acquisition in faliure (Mendenhal, 2005). Identically, more than 70% China companies were failed due to culture shock when they taken the process of merger, such as TCL, SAIC (Shanghai Automotive Industry Corporation) and others enterprises (Wang, 2010). It has been indicated (Wang, 2010) that the

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