21

9. Socio-cultural analysis is a type of internal analysis.   Question 9 options:   True   False       Previous PageNext Page

4

Question Cast Study: Go Student is a European technology company that has recently raised its series C funding round. The company is an online tutoring platform and currently has 10,000 students in Europe. The company intends to use its capital raise to consolidate its position in Europe and scale its operations in Africa and the Middle East. As part of its process for preparing to scale, it has tasked you; a marketing & communications manager to prepare a brief proposing the appropriate marketing strategy to achieve its ends. The company intends to use the capital raised to enroll 10,000 new students in Africa and the Middle East within a year. You have been appointed as marketing and communications manager and your task is to prepare a strategy document for this company which you will present to the executive committee. Find the guideline questions below: a) Should the company focus solely on online channels or should it consider traditional channels like outdoor advertising…

Q.1.1.10 If we transform data into more meaningful measures, then this process is referred to as: (2)   (1) Statistical modelling (2) Data enrichment (3) Data relevancy (4) Experimentation       Q.1.1.11 Categorical data, where the categories have implied ranking, is referred to as: (2)   (1) Discrete data (2) Ordinal-scaled data (3) Nominal-scaled data (4) External data       Q.1.1.12 You are the CEO of a listed company. The annual financial statements published by your company would be viewed by a rival company as: (2)   (1) Internal data (2) External data (3) Nominal data (4) Secondary data       Q.1.1.13 Data quality is influenced by: (2)   (1) The source of the data (2) The method by which the data is collected (3) The type of data collected (4) All of the other options       Q.1.1.14 Data relevancy refers to the fact that data selected for analysis must be: (2)   (1) Obtained online (2) Obtained using algorithms (3) Checked for errors and outliers (4) Problem specific   Q.1.1.15…

homework;   Q1 You are the senior management accountant for Magnum Ltd. A junior management accountant (MA) has joined the firm.   Required; How would you explain to the junior MA the impact of the business environment in on management accounting as compared to the early years of management accounting? (You are to give Five  (5) factors of 100 words each with expiation for the impact )     (HINT : Your explanation should demonstrate to the junior the importance of environmental impact on the business and therefore its success and sustainability.       Q2 The new focus in management accounting is customer satisfaction. Consider the above statement and discuss the key factors that a management accountant must emphasize and concentrate on for the success of his organization. (You are to give Five (5) factors of 100 words each ).       (HINT : Your explanation for each of the factor should demonstrate the connection between customer satisfaction and success of the business.         Q3.…

A comprehensive portfolio includes which of the following All of the above Letter of recommendation Proof of the skills achieved Certificates of awards Example of work completed in each courses

Question attached

Please do not give solution in image format thanku

QUESTION 6 Nudging people refers to a. ltering incentives in an attempt to change people's behaviour. b. directing people along a specific path in a store, such as IKEA, or in airport departures. c. making pricing more transparent. d. successful advertising.

QUESTION 64 Product decisions affect customer a. Cost b. Benefits c. Loyalty d. Convenience QUESTION 67 Marketing should guide the firm’s mission by making sure the organization is focused offering value to a. its existing and potential future customers. b. its next generation of customers. c. its current customers. d. its best customers.

Question Mode: Multiple Choice x Q Kaymon_24 | Quizlet A learning.mheducation.com/static/awd/index.html?_t=1606175974721#/ Mc Graw Hill O of 34 Concepts completed O Due in les Multiple Cholce Questlon When a cell phone provider features a new product in its advertising, the description for the new phone would best be called the O source. O feedback. O message. channel. O Need help? Review these concept ources. DO Read About the Concept High Medium Low Rate your confidence to submit your answer. O 2020 McGraw-Hill Education. All Rights Reserved. Privacy Terms of Use P Type here to search 1080

Question 17 Critical realism does not take on a position on what makes good research. O True False

Please do not give solution in image format thanku i need help with Question 13

Question 30 of 45 0.5 points Steve Ar When Netflix wanted ideas for improving the accuracy of its Cinematch online recommendation system, it decided to "open it up to the world promising a $1 million prize for the best solution. The approach the Netfix applied is called: O a. commercialization O b. idea screening O C. product development O d. test marketing O e. crowdsourcing

Question 3 a) Auditors need to identify audit risk in planning an audit engagement. In doing so, the audit risk model may be adopted. Write the audit risk model in the two common ways it is often used by auditor. Each risk should be written in the model or named clearly for any abbreviations used. Explain inherent risk, control risk and planned detection risk respectively.

Question 4. What role does an operational concept definition play in planning a research project?

Q 5. In depth, Discuss categories of e-business applications.

QUESTION 33 Customer behavior is a broader term than consumer behavior, covering both individual consumers who buy goods and services for their own use and organizational buyers who purchase business products. O True O False QUESTION 34 Customer behavior is a subset of consumer behavior. O True O False

Q.3 A key stakeholder has assessed the elements of your business idea by giving scores to each variable as follows: Offering/core competency = 7; People = 6; Value proposition = 8; Customers = 9. What is the impact of your idea?   O a. 72 O b. 56 O c. 48 O d. 42 O e. 63

Please do not give solution in image format thanku

Q4. Illustrate about how a buying center will play a part to purchase 20 Air Conditioners from a well-known electronic appliance company for its new office branch. (200-250 words)

Q.1.1.1 The strongest form of data with regard to statistical analysis is: (2)   (1) Nominal-scaled data (2) Interval-scaled data (3) Ratio-scaled data (4) Ordinal-scaled data       Q.1.1.2 The weight of a bag of potatoes is an example of: (2)   (1) Qualitative, discrete data (2) Quantitative, continuous data (3) Qualitative, interval-scaled data (4) Quantitative, discrete data       Q.1.1.3 Data obtained from outside an organisation is referred to as: (2)   (1) External data (2) Secondary data (3) Primary data (4) Outside data       Q.1.1.4 The body temperatures obtained from a sample of 12 hospital patients represent: (2)   (1) External data (2) Interval-scaled data (3) Discrete data (4) Qualitative data     Q.1.1.5 Data that is recorded for the first time at source is referred to as: (2)   (1) General information (2) Relevant data (3) Primary data (4) Preferred statistics       Q.1.1.6 Amongst other disadvantages, which type of data may not be problem specific and/or may be out of…

Question No 3:   Rectify the error if any in the following in-text citation based on APA guidelines.   Perceived risk, which is defined as an individual’s degree of expected uncertainty associated with the result of using a certain technology (Tan and Lau, 2016). It includes five main groupings: service performance, monetary, time, societal and security risks (Jacoby and Kaplan, 1972; Mha, 2015). Perceived risks in turn increase consumer hesitation and generate negative attitudes toward a service (Kalaiarasi and Srividya, 2012). This breeds a sense of anxiety and unease that in turn decreases the perceived value and usefulness of a technology, thereby diminishing adoption intentions (Kumar, Arcand, Tai, 2012). Indeed, as stated by (Kazi and Mannan, 2013), electronic banking applications are associated with high perceived risks because consumers fear the exchange of personal financial information and services through online applications Moreover, studies have indicated that a high…

Question No: 3                                                                                                                Ayesha, a fundraising manager at a non-profit organization, her responsibility is to: approach businesses, local authorities, trusts and individuals to secure funding. Moreover, organizing and helping with fundraising activities such as sponsored or promotional events. She has a Conscientiousness personality and had experienced a bad incident last year with the public relations manager of a banking company who had committed to sponsor a charity event and then backed out at the last minute. This year, when a renowned international bank’s manager showed interest in sponsoring the Organization’s upcoming annual event, Ayesha rejected their participation. She felt that banks have a casual approach toward charity events and it is risky to involve them in the event. Do you think Ayesha’s attitude and behavior will or will not change over time? Explain Does…

Question 22As exemplifhed by the Amazon Echo commercial with Michael B. Jordan, the Wren clothing commercial, and the Do It for Denmark campaign..O.  ...sex appeals can create brand awarenessO. ....for sex appeal to work, the ad needs to have half-naked models.O. ...sex appeals can only sel sex products.O. ...for a sex appeal to work, the ad needs to reference sex.O. ...sex appeals are the weakest appeal.

13

P QUESTION 9 What are the salesperson's guidelines for offering and requesting concessions? Be explicit and give reasons for your answers by providing examples. For the toolbar, press ALT+F10 (PC) or ALT+FN+F10 (Mac). BIUS Paragraph Arial 10pt A v Click Save and Submit to save and submit. Click Save All Answers to save all answers. hp

A Moving to another question will save this response. Question 13 A round-trip economy seat on a flight from New York to London might cost $1000, whereas a business-class seat on the same flight might cost $4,700 or more. Which type of pricing is this: O a. psychological pricing O b.product form pricing Oc. location-based pricing O d.geographic pricing O e. allowances Moving to another question will save this response. hp

Definition and Comparison Questions: For each question, provide an explanation of the marketing terms, compare and contrast them  and provide examples of how they are used in marketing. Q 1.2: Primary data and Secondary Data: