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A: A product line is a collection of related products sold by the same company under a single brand…
Q: an you suggest a name that have a word ten or number 10 that related to marketing?/
A: Marketing is an activity that is oriented towards creating and satisfying the demand of the…
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A: Relationship marketing involves creating a bond with the customer by satisfying their needs through…
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A: Employees are the most important asset for any company. Company is created by people and they help…
Q: What are some of the reasons for chañnel conflicts in marketing ?
A: Introduction An essential aspect in any channel strategy is managing relationships throughout the…
Q: What is the price at which the product becomes tooexpensive for the target market?
A: A product can be referred to any object or item that has some worth and is on sale. Just like goods…
Q: What are the three categories of supplies?
A: Business goes for marketing activities to bring efficiency in its selling activities. It is done hy…
Q: Understand the concepts of dynamic pricing and yield management systems
A: Price is the monetary value kept by the company on the production services created by it. It is not…
Q: Explain and give an example of how advertising can present ethical questions.
A: Advertising is the core aspect that focuses on achieving brand awareness. Every year, organisations…
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A: Marketing segmentation is the function where business collaborates similarly customers into one…
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A: The handling of communication between an organisation and its publics is known as public relations.…
Q: Pick a favorite print or television ad. Why do you like it? Do you think that it’s effective? Can…
A: The major purposes of communication through advertisements include the flow of information,…
Q: Why do we consider that creating an innovative company culture is the key success factor for…
A: Creativity and innovation is very important for the success of the company. Customers today want new…
Q: Define the term product.
A: Product is an important concept in the marketing function. All marketing activities revolve around…
Q: What are the problems encountered by SMEs when using social media as a tool for boosting their…
A: Small and mid-size enterprises (SMEs) are small firms with income, assets, or employees that fall…
Q: What is the North American Free Trade Agreement (NAFTA)? What is its importance for the United…
A: A trade agreements are essentially a tax, tariff, and trade contracts that frequently contains…
Q: Discuss how marketers use quality as a productstrategy
A: Marketing states practices which is essential to be taken by business for its product introduction.…
Q: Which segments of the cruise market are most likely to beinfluenced by social media? Why
A: Social media marketing is most efficient way of marketing to the target customers due to its less…
Q: How would you segment Food Network’s business partners? Givean example of each segment you cite.
A: Even large food companies divide their offerings into separate customer categories in order to meet…
Q: How the Colgate's toothpaste's packaging objectives, which is protect, communicate, and promote…
A: Packaging is the process of designing and producing package for the purpose of distribution,…
Q: _______ What are three sets of factors that influence the standards of behavior in an…
A: Business strategy discuss various action plans that determines business direction for goal…
Q: 2. Explain how Facebook, Twitter and Instagram can represent a major threat or opportunity for a…
A: Social media revolution has brought a massive shift in the way companies do business. While external…
Q: What is social media optimisation?
A: Social Media optimization includes all those techniques and processes which helps to find out which…
Q: Create a market-product grid for Infinix today. Discuss opportunities for potential new markets…
A: Infinix is a smartphone manufacturing company based out of Hong Kong. It started it's operations…
Q: Take into consideration the following: Do you believe Big Data and Predictive Analytics, for…
A: The big data and predictive analysis is a form of technology which is utilised by the organisations,…
Q: True or False: "Good web design" is centered on the creation of aesthetically-pleasing designs True…
A: A good web design is simple to use, aesthetically pleasant, and appropriate for the website's target…
Q: For years, electrical current has been used to treat brain disorders such as depression, Parkinson’s…
A: The concept being discussed in the question is related to Ethical Marketing. A method of marketing…
Q: Use the Wheel of Consumer Analysis to describe how affect, cognitions, and behaviors interact with…
A: The wheel of consumer analysis is an useful tool for developing a marketing plan that considers the…
Q: Identify the three product attributes - Quality, Features, Style and Design of a Laptop product. 2.…
A: The features that describe a product are known as product attributes. They encompass both tangible…
Q: You are on a team designing a new hybrid SUV. Describe how each costing method might be applied.…
A: The technique, style, or tactic used by an organization to collect cost data more appropriately is…
Q: Many women love the fashionable looks and heightening effects of high-heeled shoes. But every woman…
A: There are various factors which cause a risk to the startup. The startup is an entity which tries to…
Q: Describe two steps a firm can take torejuvenate a lost relationship.
A: The methods a company uses to engage with its customers and improve the customer experience are…
Q: Performance Task 1 A. Direction: Using the 4Ps of Marketing, fill in the information about your…
A: A. For the 4 P's of marketing, let's discuss Apple iPhone. B. Let's take a Supermarket app as a…
Q: A hotel chain’s database has information on guests thatincludes demographics, number of visits, and…
A: Customer retention is the best goal which any company can keep. The reason for this is that it is…
Q: In a small group, create an idea for a new business. Using the steps described in the chapter,…
A: Value-driven marketing refers to the way a company can create a relationship with the target market…
Q: What is required in a good marketing strategy statement?
A: Marketing brings in the idea of promoting goods differently in the market that give attributes…
Q: Explain the 3Ps of Marketing Communications Strategy.
A: Introduction Marketing Communications is a complex activity if only because different audiences have…
Q: Identify the steps a business must take to implement a program of social responsibility
A: Social Responsibility refers to the commitment to contributing to the development of society. All…
Q: Manfluencers is a term that describes a new marketing trend. To what does this refer? Describe two…
A: The concepts of marketing depend largely on the prevailing trends among the customers. Some products…
Q: Why is it important for a company to calculate the lifetimevalue of a customer
A: Customer Lifetime Value- The sum of the amount that consumers predicted to spend with a specific…
Q: The Go For It Corporation manufactures and markets high quality home exercise equipment. The firm…
A: The use of different promotional tools is important when launching a new product in the market…
Q: Imagine you and your teammates are buyers for a firm such asApplebee’s, Dick’s Sporting Goods,…
A: Organizational buying is the purchase process followed by the organization to make a purchase.…
Q: 1 What are the three major classifications ofconsumer products?
A: Product is said as selling item that contains various attributes to satisfy customers needs. Goods…
Q: The Lilly Pulitzer brand of brightly colored dresses and resort themed designer items is the uniform…
A: A concept of marketing the goods and services not only for the benefit of the customer but also for…
Q: Discuss four basic strategies for reaching targetmarkets.
A: Every company will try to create customers to bring profits for the shareholders. Company requires…
Q: What is the highest price at which the product wouldstill be perceived as a bargain?
A: Perceived value is the own perception of the customer related to a particular product or service,…
Q: Draw the product life cycle with all the stages in it, as well as sales and time markers.
A: A product life cycle (PLC) is defined as the duration of time in which a product exist in the…
Q: Create a market product grid for Infinix today. Discuss potential opportunity for new markets on the…
A: The market product grid is used to take decisions regarding the strategies to enhance growth of an…
Q: Compare and contrast push and pull promotion strategies and discuss the factors marketers consider…
A: The intended audience determines the promotional mix. Publicizing, individual selling, and deals…
Q: Identify the legal constraints on pricing decisions
A: Pricing determines the amount of money a manufacturer will get in return for services and…
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- Why is it good to live in the suburbs?Explain why "Employment of "best" candidate" `was one of the benefits of cultural diversity in the hospitality industry?You have been employed in the hospital’s business office for 12 years. Starting in a clerical capacity, you worked your way up through several jobs in the department. You consider yourself friends with all 14 other business office employees, and at least two of them are among your closest friends. Recently you were appointed business office manager. You willingly accepted the position. You believe that although one or two persons in the department may feel some slight resentment over your appointment, they are, for the most part, supportive. However, you realize that as a supervisor, it may sometimes be necessary for you to do things that are inconsistent with your feelings for this group of people, these people with whom you have worked for so long. Questions: Describe the effect of interpersonal communication when the supervisor is doing the talking. Describe the effect of interpersonal communication when the supervisor is doing the listening.
- How does someone get a position on a community board?Q4: Calculate the population mean, mode, median and range of the following ages of all seven employees of a small company. 53 32 61 57 39 44 57Jenna has worked as a secretary for a small tech manufacturer for 45 years. In that time, she has weathered many interpersonal storms, from angry customers to new products to tight deadlines to a moody boss. Just today, she came to work and discovered that the company had been sold to a Chinese conglomerate and that she no longer has a job. As she considers her options, she hears through the grapevine that her boss has been orchestrating this buyout for six months, that he knew the Chinese firm would be terminating her because of her age, and that he will be walking away with a hefty reward for his negotiations. What best categorizes the situation, in regard to the five dimensions of the business environment? a) Competitive environment because of the buyout b) Technological environment because of the competitive advantage of e-commerce, Web presence, and bleeding-edge business technology J c) Global environment because of American outsourcing d) Social environment because of diversity…
- Sarah Levy, Owner, S. Levy Foods Sarah Levy didn’t know anything about sociology when she entered Northwestern University, but she knew that someday she wanted to start a bakery. After graduating from North- western with a major in sociology, she enrolled in Chicago’s French Pastry School and spent some time interning at local bakeries and restaurants. A year later she started her own bakery in her mother’s kitchen. Today Sarah owns and man- ages S. Levy Foods, which operates food concessions at air- ports in New York, Sacramento, Phoenix, and San Diego. Like many small-business owners, Sarah does anything and everything in a typical workweek, from consulting to blogging (“Simply Sweet”) and serving as brand ambassador for Callebut chocolate, Karo, and Fleischmann’s yeast. She is also the dining editor for Today’s Chicago Woman maga- zine. A gifted publicist, Sarah once participated in a Food Network chal- lenge that involved baking a three-foot animated dinosaur cake. Through Sarah’s…Identify which of the 5 outcome variables of OB best captures interest, and describe why. “how does partner A’s interest area predict Partner B’s interest area”, or “what is the potential impact of work from home on both of our interests?1. 3 benefits of becoming a globetrotter. 2. 3 problems that could affect globetrotters.
- 1. We use the term A. Social class B. Referent group C. Money D. Homogamy more generally to describe the overall rank of people in a society 2. Rose and Fred have been married since 2012. From the beginning, they agreed that Rose will be responsible of the house budget and the products that must be bought. In this family, Rose play of a : 3. A. Family identity B. Family financial officer C. Financial advisor D. Family expense officer consumers, who earn at least 15 % less than the median, must often allocate their income to maintaining the impression that they occupy a certain status. A. High class B. Middle class C. Underprivileged D. OverprivilegedExplain the Microloan program.what are memordriams?