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Select two stores you shop at, and state how they compete.
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- If you could choose between doing all your shopping once a year or shopping every day, which would you choose? Explain your answer in terms of the costs of each option.In a small group, present a plan for a new retail store. Who is the target market? Describe the merchandise, atmospherics, price points, services provided, location, and how you would promote your retail store. Describe how you will differentiate your store from competitors.Assume you are considering opening a retail business. You are trying to decide whether to have a traditional “brick-and-mortar” store or to sell only online. Explain how the activities and costs differ between these two retail arrangements.
- Which neighbourhood has more variation in selling prices? Please justify the answer .A firm has developed a new roofing material that also produces electricity from sunlight. This material is very light and inexpensive. Besides roofing, it could also provide an inexpensive carport covering for open-air parking lots. The firm has hired you as a consultant for the successful national launch of this product. You are required to present a report to the senior management describing when and where this product should be launched. Identify different segments of the market for launching this product. Recommend which segments of the product should be targeted first for maximum returns to the firm and support your recommendation.What factors (other than price) do customers place a value on? How can a retailer use these factors to create a differential advantage?
- Your management has requested you to suggest different types of food retailers for new retail investment. Based on any THREE (3) different types of food retailers of your choice, evaluate their characteristics in reference to (1) the size of stores, (2) the variety and assortment of the merchandise, and (3) the pricing method.Compare the hamburgers sold by Angel’s Burger, Jollibee, and MacDonalds in terms of value (tangible and intangible benefits and costs) from a consumer’s point of view.What would be the best questions comparing potential market, available market, qualified available market, and served market for a business?
- Develop a promotion mix, place mix and a slogan in relation to a restaurant whose customers are mainly blind people.Write a paragraph about how to buy from Amazon.ABC college wants to technologically upgrade the teaching learning facilities available in your campus. They plan to buy latest LCD projectors for all the classrooms. Suggest suitable steps for the buying process?