Market research indicates that a cover like this would sell well in the market priced at $17.00. Sid's desires an operating profit of 25 percent of costs.

Essentials of Business Analytics (MindTap Course List)
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ISBN:9781305627734
Author:Jeffrey D. Camm, James J. Cochran, Michael J. Fry, Jeffrey W. Ohlmann, David R. Anderson
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Chapter11: Linear Optimization Models
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Sid's Skins makes a variety of covers for electronic organizers and portable music players. The company's designers have discovered a market for a new clear plastic covering with college logos for a popular music player. Market research indicates that a cover like this would sell well in the market priced at $17.00. Sid's desires an operating profit of 25 percent of costs.
 

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What is the highest acceptable manufacturing cost for which Sid's would be willing to produce the cover?

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