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Describe how each of the traditional 4 Ps of Southwest Airlines either meet or do not meet the unique aspects of
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- What is delta airlines marketing strategyHotel Industry Analyse the following factors and include the mostappropriate/significant: – The company’s general business environment• Economic, socio-cultural, technological,environmental, political and/or legal/regulatoryenvironment – Industry environment• Structure and nature of the industry; industry valuechain; industry attractiveness; drivers of change in theindustryHelp me find the alternative Solutions 3.1 options available 3.2 advantages and disadvantages of each alternatives
- Develop a Service Marketing Mix (using 8 Ps) for an Asset Management Company (Mutual Fund) of your choice.What are the different options for service delivery? For each of the options what factors do service firms need to consider when using that option? services marketingTimberland Company is one of the world's best known manufacturers of casual shoes and sports boots. For many years the company created a successful channel of distribution by managing their logistical systems that were geared to large orders sold to major department stores and retail chains. However, market reports indicated that consumers were shopping in increasing numbers at small independent retailers and boutiques for the kinds of high -quality shoes and boots sold by Timberland. Therefore Timberland faced the problem of how to service the large numbers of small retailers with their much smaller orders while still maintaining high levels of efficiency and low order processing costs. To meet this challenge, Timberland reengineered its logistical system by using modern scanning equipment to control inventory, track merchandise and handle all paperwork automatically. Discuss the differences between channel management and logistics management. Does this situation illustrate the…
- Explain how you would classify Netflix's service and give two justifications for your classification.Company: Hubspot What unique demands are included in the companys service marketing? Consider the seven Ps of services marketing.Describe the five different competing marketing orientations that a Airline can adopt to drive its marketing strategy. And explain market Segmentation of Airline?
- List the customer service factors that would be vital to buyers in the following types of compa-nies: (a) manufacturing, (b) retailing, (c) hospitals, and (d) construction.Please select the correct option for below multiple choice question. Request you to solve all three : 1) A fee for service provider : A) Chooses a provider for you and is more costly. B) Allows you to chose your provider and is cheaper. C) Allows you to choose your provider and is more costly. 2) With a Preferred Provider Organization : A) You have to always stay in network. B) You have a wider range of proders to choose from. 3) A point of Service plan is like an HMO but with a Preferred Care Provider : A) True B) False.explain the following Service Development factors based on Stages of Product Development and Product Adaptation: 1. Business Process Outsourcing 2. Information Communication Technology 3. Knowledge Process Outsourcing 4. Service Product Relationship 5. Service Delivery Modes