Corporate Finance You are an analyst in the Finance department at a conglomerate, where the CFO believes theCost of Equity is 10% and the WACC is 7%. A project has been proposed to create a new businessline, and your manager asks you to calculate the NPV assuming the project is funded entirely byequity. Should you discount the CF’s using a) 10%, b) 7% or c) do you need to figure out some otherrate to use?

Financial Management: Theory & Practice
16th Edition
ISBN:9781337909730
Author:Brigham
Publisher:Brigham
Chapter21: Dynamic Capital Structures And Corporate Valuation
Section: Chapter Questions
Problem 4MC: David Lyons, CEO of Lyons Solar Technologies, is concerned about his firms level of debt financing....
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Corporate Finance

You are an analyst in the Finance department at a conglomerate, where the CFO believes the
Cost of Equity is 10% and the WACC is 7%. A project has been proposed to create a new business
line, and your manager asks you to calculate the NPV assuming the project is funded entirely by
equity. Should you discount the CF’s using a) 10%, b) 7% or c) do you need to figure out some other
rate to use? 

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