managment information system Santa Cruz is a bike company based in Santa Cruz, California founded in a place whereall the good ideas take shape, a car garage. They make bikes for families, kids, and oldpeople. Santa Cruz’s supply and distribution chains span the globe, and the company mustcoordinate manufacturing, assembly, sales and distribution sites in many different coun-tries. Santa Cruz produces more than 100 different bicycle models each year; 60 percentof these are newly introduced to meet ever-changing customer preferences. Santa Cruzoffers both make-to-stock and make-to-order models. A typical bicycle requires a 150-day lead time and a four-week manufacturing window, and some models have bills ofmaterials with over 150 parts. Santa Cruz must manage more than 1 million of these billsof materials and more than 200,000 individual parts. Some of these parts come from spe-cialty vendors with even longer lead times and limited production capacity. Obviously,managing parts availability in a constantly changing product line impacted by volatilecustomer demand requires a great deal of manufacturing flexibility. Until recently, thatflexibility was missing. Santa Cruz had an antiquated legacy material requirement plan-ning system for planning production, controlling inventory, and managing manufacturingprocesses that could only produce reports on a weekly basis. The company was forced tosubstitute parts to meet demand, and sometimes it lost sales. Santa Cruz needed a solutionthat could track the flow of parts more accurately, support its need for flexibility, andwork with its existing business systems, all within a restricted budget. Santa Cruz needssystem that could give accurate and detailed supply chain information via an easy-to-usespreadsheet interface, using data supplied automatically from Santa Cruz’s existing man-ufacturing systems. Data from operations at multiple sites are assembled in a single placefor analysis and decision making. The system should also be able to model manufacturingand inventory data in “what-if" scenarios to see the impact of alternative actions acrossthe entire supply chain. Old forecasts can be compared to new ones, and the system canevaluate the constraints of a new plan.Q2Based on above case study, answer the following questions:(a)Discuss TWO (2) main challenges facing by Santa Cruz.(b)Suggest enterprise applications that should be used by Santa Cruz to overcome chal-lenges discussed in Q2(a).

Question

managment information system Santa Cruz is a bike company based in Santa Cruz, California founded in a place whereall the good ideas take shape, a car garage. They make bikes for families, kids, and oldpeople. Santa Cruz’s supply and distribution chains span the globe, and the company mustcoordinate manufacturing, assembly, sales and distribution sites in many different coun-tries. Santa Cruz produces more than 100 different bicycle models each year; 60 percentof these are newly introduced to meet ever-changing customer preferences. Santa Cruzoffers both make-to-stock and make-to-order models. A typical bicycle requires a 150-day lead time and a four-week manufacturing window, and some models have bills ofmaterials with over 150 parts. Santa Cruz must manage more than 1 million of these billsof materials and more than 200,000 individual parts. Some of these parts come from spe-cialty vendors with even longer lead times and limited production capacity. Obviously,managing parts availability in a constantly changing product line impacted by volatilecustomer demand requires a great deal of manufacturing flexibility. Until recently, thatflexibility was missing. Santa Cruz had an antiquated legacy material requirement plan-ning system for planning production, controlling inventory, and managing manufacturingprocesses that could only produce reports on a weekly basis. The company was forced tosubstitute parts to meet demand, and sometimes it lost sales. Santa Cruz needed a solutionthat could track the flow of parts more accurately, support its need for flexibility, andwork with its existing business systems, all within a restricted budget. Santa Cruz needssystem that could give accurate and detailed supply chain information via an easy-to-usespreadsheet interface, using data supplied automatically from Santa Cruz’s existing man-ufacturing systems. Data from operations at multiple sites are assembled in a single placefor analysis and decision making. The system should also be able to model manufacturingand inventory data in “what-if&#34; scenarios to see the impact of alternative actions acrossthe entire supply chain. Old forecasts can be compared to new ones, and the system canevaluate the constraints of a new plan.Q2Based on above case study, answer the following questions:(a)Discuss TWO (2) main challenges facing by Santa Cruz.(b)Suggest enterprise applications that should be used by Santa Cruz to overcome chal-lenges discussed in Q2(a).

Accepted Answer

Enterprise applications are developed to combine computer systems that run all phases of an…

Based on above case study, answer the following questions: (a) Discuss TWO (2) main challenges facing by Santa Cruz. (b) Suggest enterprise applications that should be used by Santa Cruz to overcome chal- lenges discussed in Q2(a).