According to your research findings, discuss and describe the value of Search Engine Marketing (SEM) to businesses and organizations. Taking the textbook readings into consideration, why do Search Engine Marketers often have to put in considerable amount of effort when selecting search engines to perform Search Engine Marketing? What factors do you believe may contribute to such efforts? Explain. Please make sure to provide relevant Social Media/Digital Marketing concepts to support claims.  Quote:  Raj Sachdev 2023 Digital Marketing (Sachdev, 2023)

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter10: Digital Marketing And Social Networking
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According to your research findings, discuss and describe the value of Search Engine Marketing (SEM) to businesses and organizations. Taking the textbook readings into consideration, why do Search Engine Marketers often have to put in considerable amount of effort when selecting search engines to perform Search Engine Marketing? What factors do you believe may contribute to such efforts? Explain. Please make sure to provide relevant Social Media/Digital Marketing concepts to support claims. 

Quote:  Raj Sachdev 2023 Digital Marketing (Sachdev, 2023)

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9780357033791
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