ARGOSY UNIVERSITY
Business Analytics Implementation Plan
Professor: Michelle Barnes
Submitted by: Eyong E.
Date: 10/29/2014
The latest technological development in data analytics and implementation helps organizations gain insights and how to deal with informed decisions.
Table of Contents
The Business 2
How analytics helps 3
Disadvantages 4
Types of Business Analytics 5
Figure 2 5
The Implementation Process 6
Planning 6
Figure 3 7
Implementation 8
Figure 4 8
Processes Involved 9
Backup Proposal 11
Reference 12
The Business
The concept of Business analytics is a component of business intelligence, it has evolved in recent years and now in the for front center of business. With the growth of technology and the continuing improvement
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Used by management in long term to assist in tackling rising problems.
At the tactical analytic level, organizations are most concerned with one time only situations that once tackled are not repeated by identifying the cause and finding a solution.
Strategic Analytics; this goes a long way to deal with dramatic decisions which affect the strategic position of an organization. For strategic analytics to be implemented and become a key part of an organizations decision making process, more complex disciplines and systems are required. Some sub categories here include; predictive, comparative, predictive, ad-hoc analytics and so on.
Each type of analytics as seen on the diagram above, could share a common sub group which could in turn have additional classifications. understanding and reviewing the different types of analytics systems and choosing those that best suite an organization is very helpful in determining the analytic plan for the future of the business. Succeeding in this, will definitely give a boost to the overall value of a business platform.
The Implementation
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Despite the complex nature of a system or building a system, there are a several other ways to obtain the same information needed for decision making. If this is so cumbersome for management, I will recommend that management looks for means to outsource analytics. Outsourcing is a lot more affordable. You have agencies that have readily deployable solutions. This will be resourceful at the early stage but it will always be necessary to take ownership in the long term.
Combining quantitative and qualitative data to evaluate the balance of data ensures the understanding of information. If the company can focus its attention on the quantitative and qualitative studies will help identify issues and obtain information on some variables that could match organizational goals. With this method, the company will combine independent data and interpret it for conclusion. Reference
Foster Provost and Tom Fawcett. Big Data, Data Science and its Relationship to Big Data and Data-Driven Decision making,” http://online.liebertpub.com/doi/full/10.1089/big.2013.1508
Understanding Big Data: Analytics for Enterprise Class Hadoop and Streaming Data http://www-01.ibm.com/software/data/infosphere/hadoop/hbase/
Manager, research & analytics center, Large publically traded insurance company http://www.mu-sigma.com/analytics/platforms/overview.html
Marzano, R. J. 2003. What Works in Schools. Alexandria,Va.:Association
Just like in baseball there are large and small businesses. Businesses have to make decisions, decisions that will help the business in the long run. By using analytics business can measure their performance to know where they stand financially and economically. Numbers are very important in a
Decision making and communication are at the center of business success and efficient business analytics would only be effective through the use of proper information systems and that are up to date with current trends as well as optimizing on the available channels.
In order to be an effective analytical competitor, Davenport and Harris (2007) assert that firms must meet certain prerequisites. Those prerequisites are at least a moderate amount of quality data about the type of business that analytics will support, hardware and software, the commitment of managers to develop analytics, and executive sponsorship (Davenport and Harris, 2007, p.16). Analytics is about extrapolating new information and
Brown, B., Chiu, M., Manyika, J. (2011), Are you ready for the era of big data? Retrieved
In today’s companies, the analytics software plays the important role and guides the future activities to a great extent.
Sumangla Rathore, Avinash Panwar, Prakriti Soral (2014). Critical Factors for Successful Implementation of Business Analytics: Exploratory Findings from Select Cases. International Journal of Business Analytics and Intelligence, 2(2), 14-15.
Business analytics would offer efficiency to the firm whereby it would formulate decisions to help achieve its specified goals. Analytics would help TecWiz to gather data at a faster rate for presentation in a visually appealing way. Therefore, analytics would encourage a
Stage 5, Analytical Competitors – Analytics have been applied at an enterprise-wide level and have had time to produce big results and a sustainable advantage over intuitively-driven competitors
Businesses today have access to significantly more data than any other time in history; however, most businesses are not capturing or using the data effectively. A report by the Aberdeen Group, “The Executive’s Guide to Effective Analytics,” indicates that “44 percent of executives are dissatisfied with the analytic capabilities available to them today, and that they often make critical decisions based on inaccurate or inadequate data” (Forbes, 2014). Luckily, CEO’s are beginning to recognize the need for analytics and more and more businesses are making a shift towards a data-driven business culture.
In the New Science of Winning book, (Davenport & Harris, 2007, p.7) analytics is defined as “the extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact-based management to drive decisions and actions.” [1]. To be successful in today’s competition, my current employer, DLL Financial Solutions Partner (DLL), is competing on analytics and fully aligned its core strategies to be supported by extensive statistical and computer based decisions. DLL is a global financial services company with operation in 36 countries, and its main focus is in the commercial equipment finance sector. In the following paragraph, I will explain DLL’s position in the industry and its ability to successfully compete on analytics with regards to its core business functions.
This project is written to explain the processes involved in implementing a business intelligence system. It continues to describe the technologies involved in a business intelligence system, as well as the purpose of the system and how it can help companies become a leader in the industry. Lastly, the report contains facts about industries that have implemented a business intelligence solution, how they use it, and the benefits they reap from the implementation. The report covers multiple industries, but focuses on Chevron oil company and analyzes its business intelligence solution.
Today, the world’s trend in operating business focuses on data availability to enact the best suitable decision to improve, develop, and increase business revenues. Moreover, the availability of data helps to monitor and control the quality of provided products or services. However, the availability of data without proper analytics operations would have no meaning (1). Data analytics provide an important aid to an organization to figure out their position in the market in comparison with their competitors. Also, data analytics helps to identify what is the organization’s competitive ability in the market, what they should bet on, and what they should strive for. With that being said, many of today’s most successful organizations utilize
The sections below go into greater detail about how organizations can use analytics as a competitive weapon to introduce new goods and services and support existing ones.
It is through these three types of analytics, that business analytics can be distinguished from just being the plain process of analytics. These three types of analytics help make this process useful in the business environment. It requires “a clear relevancy to business, a resulting insight that will be implementable, and performance and value measurement to ensure a successful result.” Business analytics includes a combination of all three types to generate new information used for business organization decision-making. Descriptive analytics basically gives you a general idea of the data you are looking at. Predictive analytics takes the next step and predicts what is likely to happen next. Finally, prescriptive analytics figures out what is the best course of action. All three of these types of analytics can be very useful when used in combination with one another. Business analytics can be instrumental to a business’ success when implemented properly. (Schniederjans et al., 2014).
Business analytics is different to Business intelligence which also uses statistical methods. Business analytics uses statistical methods and data to arrive at fresh understanding and illumination of a situation, whereas business intelligence uses statical data to serve as querying, reporting or alerts. Business analytics, therefore, is, one may say, the detective side of business using the statistics to develop and progress the business or direct it in new directions rather than revamping it with existent and supportive data. Business intelligence, in other words, uses the data to inform stakeholders and others what is occurring with the business, what the action is, and what steps are being taken.