Salesforce Data Cloud _ Quizlet

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May 8, 2024

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Name: Score: 153 Multiple choice questions Term Which consideration related to the way Data Cloud ingests CRM data is true? CRM data cannot be manually refreshed and must wait for the next scheduled synchronization. The CRM Connector's synchronization times can be customized to up to 15- minute intervals. Formula fields are refreshed at regular sync intervals and are updated at the next full refresh. The CRM Connector allows standard fields to stream into Data Cloud in real time. 1 of 153 Term Every day, Northern Trail Outfitters (NTO) uploads a summary of the last 24 hours of store transactions to a new file in an Amazon S3 bucket, and files older than 7 days are automatically deleted. Each file contains a timestamp in a standardized naming convention. What should a consultant consider when ingesting this data stream? Ensure the refresh mode is set to "Upsert" and Refresh only new files" is selected Ensure the refresh mode is set to "Full Refresh" and the filename contains a wildcard to accommodate the timestamp Ensure the refresh mode is set to "Full Refresh" and "Refresh only new files' is selected Advise NTO to change their processes: this configuration is not supported 2 of 153 4/30/24, 5:57 PM Salesforce Data Cloud | Quizlet https://quizlet.com/900726076/test?answerTermSides=4&promptTermSides=6&questionCount=153&questionTypes=4&showImages=true 1/76

Term What does the Source Sequence reconciliation rule do in Identity Resolution? Sets the priority of specific data sources when building attributes in a unified profile such as a first or last name Identifies which data sources should be used in the process of reconciliation by prioritizing the most recently updated data source Includes data from sources where the data is alphanumerically sequenced Identifies which individual records should be merged into a unified profile by setting a priority for specific data sources 3 of 153 Term Which data model subject area should be used for any Organization, Individual, or Member in the Customer 360 data model? Individual Global Account Party Membership 4 of 153 Term When can the data types be changed during ingestion? After the DSO is created Before DSO is created Data type can never be changed Data type can be changed at any time 5 of 153 4/30/24, 5:57 PM Salesforce Data Cloud | Quizlet https://quizlet.com/900726076/test?answerTermSides=4&promptTermSides=6&questionCount=153&questionTypes=4&showImages=true 2/76

Term An organization wants to enable users with the ability to identify and select text attributes from a picklist of options. Which Data Cloud feature can help with this use case? Transformation Formulas Data Harmonization Value Suggestion Global Picklists 6 of 153 4/30/24, 5:57 PM Salesforce Data Cloud | Quizlet https://quizlet.com/900726076/test?answerTermSides=4&promptTermSides=6&questionCount=153&questionTypes=4&showImages=true 3/76

Term What are three benefits of Calculated Insights over Segmentation Operators? (Choose 3) A. Calculated Insights are better suited for non-trivial calculations, such as calculating a Net Promoter Score as a percentage B. Calculated Insights results can be refreshed near real time C. Calculated Insights are better suited for single row based operation D. Calculated Insights can query engagement data greater than 2 years E. Calculated Insights are better suited for complex queries over multiple objects B. The underlying data lake object is used in a data transform. C. The underlying data lake object is mapped to a data model object. A. Calculated Insight C. Segment A. Map the primary key from the two systems to Party Identification, using CRM ID as the identification name for both. D. Create a matching rule based on party identification that matches on CRM ID as the party identification name. A. Calculated Insights are better suited for non-trivial calculations, such as calculating a Net Promoter Score as a percentage D. Calculated Insights can query engagement data greater than 2 years E. Calculated Insights are better suited for complex queries over multiple objects 7 of 153 Term What is the maximum limit of the number of records for Full Refresh Extract Method? 10 million 40 million 50 million No hard limit 8 of 153 4/30/24, 5:57 PM Salesforce Data Cloud | Quizlet https://quizlet.com/900726076/test?answerTermSides=4&promptTermSides=6&questionCount=153&questionTypes=4&showImages=true 4/76

Term A Data Cloud customer wants to adjust their identity resolution rules to increase their accuracy of matches. Rather than matching on email address, they want to review a rule that joins their CRM Contacts with their Marketing Contacts, where both use the CRM ID as their primary key.Which two steps should the consultant take to address this new use case?Choose 2 answers A. Map the primary key from the two systems to Party Identification, using CRM ID as the identification name for both. B. Map the primary key from the two systems to party identification, using CRM ID as the identification name for individuals coming from the CRM, and Marketing ID as the identification name for individuals coming from the marketing platform. C. Create a custom matching rule for an exact match on the Individual ID attribute. D. Create a matching rule based on party identification that matches on CRM ID as the party identification na 9 of 153 Term Where is value suggestion for attributes in segmentation enabled when creating the DMO? Data Mapping Data Transformation Segment Setup Data Stream Setup 10 of 153 4/30/24, 5:57 PM Salesforce Data Cloud | Quizlet https://quizlet.com/900726076/test?answerTermSides=4&promptTermSides=6&questionCount=153&questionTypes=4&showImages=true 5/76

Term What is Data Cloud's primary value to customers? A single source of truth for all anonymous data A platform that can update all connected systems with a golden record in real- time A platform that provides a unified view of a customer and their related data A platform that can create personalized campaigns by listening, understanding, and acting on customer behavior 11 of 153 Term During a privacy law discussion with a customer, the customer indicates they need to honor requests for the right to be forgotten. The consultant determines that Consent API will solve this business need. Which two considerations should the consultant inform the customer about?Choose 2 answers A. Data deletion requests are reprocessed at 30, 60, and 90 days. B. Data deletion requests are processed within 1 hour. C. Data deletion requests are submitted for Individual profiles. D. Data deletion requests submitted to Data Cloud are passed to all connected Salesforce clouds. A. Sets the priority of specific data sources when building attributes in a unified profile such as a first or last name A. Space out the segment schedules to reduce Data Lake Object load C. Split the segment into smaller segments A. Data deletion requests are reprocessed at 30, 60, and 90 days. C. Data deletion requests are submitted for Individual profiles. B. Data Deletion requests are reprocessed at 30, 60, and 90 days C. Data Deletion requests are submitted for Individual profiles 12 of 153 4/30/24, 5:57 PM Salesforce Data Cloud | Quizlet https://quizlet.com/900726076/test?answerTermSides=4&promptTermSides=6&questionCount=153&questionTypes=4&showImages=true 6/76

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